Machine learning based methods for ratemaking health care insurance.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 810, doi. 10.1177/14707853241275446
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- Publication type:
- Article
Works matching IS 14707853 AND DT 2024 AND VI 66 AND IP 6
Results: 8
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Digital technologies meet soft laddering: A critical reflective perspective.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 694, doi. 10.1177/14707853241269459
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- Publication type:
- Article
3
Inherit or innovate?–evidence from China's auto industry's new car series naming.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 750, doi. 10.1177/14707853241268708
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- Publication type:
- Article
4
When "the more the better"? Mindfulness enhances the effect of the number of displayed product features in short video ADs on purchase intention.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 778, doi. 10.1177/14707853241268151
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- Publication type:
- Article
5
Upselling through upgrading: The role of employee engagement.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 729, doi. 10.1177/14707853241259873
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- Publication type:
- Article
6
Key driver analysis with relative weight analysis: A two-step approach.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 711, doi. 10.1177/14707853241251719
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- Publication type:
- Article
7
Introducing the Validation of Data Quality Indicators Through Re-Classification: The example of SQP and pretest surveys.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 677, doi. 10.1177/14707853231184745
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- Publication type:
- Article
8
Systematic Review Research in Marketing Scholarship: Optimizing Rigor.
- Published in:
- International Journal of Market Research, 2024, v. 66, n. 6, p. 687, doi. 10.1177/14707853231184729
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- Publication type:
- Article