Building and maintaining trust in research.
- Published in:
- 2020
- By:
- Publication type:
- Editorial
Works matching IS 14707853 AND DT 2020 AND VI 62 AND IP 4
Results: 10
1
2
Special Issue of International Journal of Market Research: 'Market Research & Insight: Past, Present and Future'.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 520, doi. 10.1177/1470785320937635
- Publication type:
- Article
3
Fake news or true lies? Reflections about problematic contents in marketing.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 409, doi. 10.1177/1470785320934719
- By:
- Publication type:
- Article
4
Staying in the middle or avoiding extremes? A test of the effect of rating scale length in advertising research with Chinese consumers.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 418, doi. 10.1177/1470785319895156
- By:
- Publication type:
- Article
5
Detecting falsification in a television audience measurement panel survey.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 432, doi. 10.1177/1470785319874688
- By:
- Publication type:
- Article
6
Netnography as a marketing research tool in the fashion industry in Southeast Europe.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 499, doi. 10.1177/1470785319859210
- By:
- Publication type:
- Article
7
Informed consent for paradata use in web surveys.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 396, doi. 10.1177/1470785320931669
- By:
- Publication type:
- Article
8
Advertising allocation and impact of advertising on event ticket sales: Which product, where, and when.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 483, doi. 10.1177/1470785319835380
- By:
- Publication type:
- Article
9
Children's influence on parental purchase decisions: Scale development and validation.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 449, doi. 10.1177/1470785319872377
- By:
- Publication type:
- Article
10
Scale construction: Valid measurement instrument for diabetes patient engagement.
- Published in:
- International Journal of Market Research, 2020, v. 62, n. 4, p. 468, doi. 10.1177/1470785319853670
- By:
- Publication type:
- Article