The telephone interviewer's handbook: how to conduct standardised conversations.
- Published in:
- 2008
- By:
- Publication type:
- Book Review
Works matching IS 14707853 AND DT 2008 AND VI 50 AND IP 4
Results: 11
1
2
ESOMAR market research handbook, fifth edition.
- Published in:
- 2008
- By:
- Publication type:
- Book Review
3
Using Support Vector Semiparametric Regression to estimate the effects of pricing on brand substitution.
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 533, doi. 10.1177/147078530805000409
- By:
- Publication type:
- Article
4
Response to 'Fifty years using the wrong model of advertising' (IJMR, 50,1).
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 431, doi. 10.1177/147078530805000403
- By:
- Publication type:
- Article
5
UK alcohol policy and market research: media debates and methodological differences.
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 429, doi. 10.1177/147078530805000402
- By:
- Publication type:
- Article
6
Measuring customer loyalty to product variants.
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 513, doi. 10.1177/147078530805000408
- By:
- Publication type:
- Article
7
Tackling health inequalities using geodemographics: a social marketing approach.
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 449, doi. 10.1177/147078530805000405
- By:
- Publication type:
- Article
8
Building better causal models to measure the relationship between attitudes and customer loyalty.
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 437, doi. 10.1177/147078530805000404
- By:
- Publication type:
- Article
9
Editorial.
- Published in:
- 2008
- By:
- Publication type:
- Editorial
10
Optimising the language of email survey invitations.
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 491, doi. 10.1177/147078530805000407
- By:
- Publication type:
- Article
11
A new tool for pre-testing direct mail.
- Published in:
- International Journal of Market Research, 2008, v. 50, n. 4, p. 469, doi. 10.1177/147078530805000406
- By:
- Publication type:
- Article