The Long Tail: How Endless Choice is Creating Unlimited Demand.
- Published in:
- 2007
- By:
- Publication type:
- Book Review
Works matching IS 14707853 AND DT 2007 AND VI 49 AND IP 5
Results: 12
1
2
The Cult of the Amateur: How Today's Internet is Killing Our Culture and Assaulting Our Economy.
- Published in:
- 2007
- By:
- Publication type:
- Book Review
3
Assessing mobile-based online surveys.
- Published in:
- International Journal of Market Research, 2007, v. 49, n. 5, p. 651, doi. 10.1177/147078530704900509
- By:
- Publication type:
- Article
4
Simple rating scale formats.
- Published in:
- International Journal of Market Research, 2007, v. 49, n. 5, p. 633, doi. 10.1177/147078530704900508
- By:
- Publication type:
- Article
5
Development of a research tool for the elicitation of consumer response.
- Published in:
- International Journal of Market Research, 2007, v. 49, n. 5, p. 613, doi. 10.1177/147078530704900507
- By:
- Publication type:
- Article
6
Using the repertory grid to access the underlying realities in key account relationships.
- Published in:
- International Journal of Market Research, 2007, v. 49, n. 5, p. 595, doi. 10.1177/147078530704900506
- By:
- Publication type:
- Article
7
Online access panels and tracking research.
- Published in:
- International Journal of Market Research, 2007, v. 49, n. 5, p. 573, doi. 10.1177/147078530704900505
- By:
- Publication type:
- Article
8
Small business market research.
- Published in:
- International Journal of Market Research, 2007, v. 49, n. 5, p. 551, doi. 10.1177/147078530704900504
- By:
- Publication type:
- Article
9
Correspondence regarding 'The choice between a five-point and a ten-point scale in the framework of customer satisfaction research', by Pedro S. Coelho and Susana P. Esteves.
- Published in:
- 2007
- By:
- Publication type:
- Letter
10
Correspondence regarding 'The choice between a five-point and a ten-point scale in the framework of customer satisfaction research', by Pedro S. Coelho and Susana P. Esteves.
- Published in:
- 2007
- By:
- Publication type:
- Letter
11
Measuring the right things.
- Published in:
- 2007
- By:
- Publication type:
- Editorial
12
Editorial.
- Published in:
- International Journal of Market Research, 2007, v. 49, n. 5, p. 539, doi. 10.1177/147078530704900501
- By:
- Publication type:
- Article