Works matching IS 02761467 AND DT 2007 AND VI 27 AND IP 1
Results: 12
The Trend Commandments™: Turning Cultural Fluency into Marketing Opportunity.
- Published in:
- 2007
- By:
- Publication type:
- Book Review
Priceless: Turning Ordinary Products into Extraordinary Experiences.
- Published in:
- 2007
- By:
- Publication type:
- Book Review
Building Great Customer Experiences.
- Published in:
- 2007
- By:
- Publication type:
- Book Review
Nestlé: A Brief History of the Marketing Strategies of the First Multinational Company in the Ottoman Empire.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 74, doi. 10.1177/0276146706296713
- By:
- Publication type:
- Article
Marketing Practices Used by the Emerging American Public Library System from Inception to 1930.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 65, doi. 10.1177/0276146706296712
- By:
- Publication type:
- Article
Did Boulton Sell Silver Plate to the Middle Class? A Quantitative Study of Luxury Marketing in Late Eighteenth-Century Britain.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 51, doi. 10.1177/0276146706296711
- By:
- Publication type:
- Article
Pansies to Parents: Gay Male Images in American Print Advertising.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 38, doi. 10.1177/0276146706296710
- By:
- Publication type:
- Article
"Aunt Jemima is Alive and Cookin'?" An Advertiser's Dilemma of Competing Collective Memories.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 25, doi. 10.1177/0276146706296709
- By:
- Publication type:
- Article
The Myth of the Marketing Revolution.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 15, doi. 10.1177/0276146706296708
- By:
- Publication type:
- Article
Sidney Levy: Challenging the Philosophical Assumptions of Marketing.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 7, doi. 10.1177/0276146706296707
- By:
- Publication type:
- Article
IN THIS SPECIAL ISSUE ON MARKETING HISTORY.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 5, doi. 10.1177/0276146706296706
- By:
- Publication type:
- Article
FROM THE EDITOR.
- Published in:
- Journal of Macromarketing, 2007, v. 27, n. 1, p. 4, doi. 10.1177/0276146706298530
- By:
- Publication type:
- Article