JENNIFER GOVERNMENT.
- Published in:
- 2005
- By:
- Publication type:
- Book Review
Works matching IS 02761467 AND DT 2005 AND VI 25 AND IP 2
Results: 18
1
2
ADVERTISING ETHICS.
- Published in:
- 2005
- By:
- Publication type:
- Book Review
3
SETTING GLOBAL STANDARDS: GUIDELINES FOR CREATING CODES OF CONDUCT IN MULTINATIONAL CORPORATIONS.
- Published in:
- 2005
- By:
- Publication type:
- Book Review
4
LIVING IT UP: AMERICA'S LOVE AFFAIR WITH LUXURY/BRANDED NATION: THE MARKETING OF MEGACHURCH, COLLEGE, INC., AND MUSEUMWORLD/Living It Up in Twitchell's Branded Nation: Which Way to the Egress?
- Published in:
- 2005
- By:
- Publication type:
- Book Review
5
Vulnerable Women on Screen and at Home: Soap Opera Consumption.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 222, doi. 10.1177/0276146705280717
- By:
- Publication type:
- Article
6
Ninth International Conference on Marketing and Development: Marketing Contributions to Prosperity and Peace.
- Published in:
- 2005
- Publication type:
- Abstract
7
12th Conference on Historical Analysis & Research in Marketing (CHARM) Abstracts: "The Future of Marketing's Past".
- Published in:
- 2005
- Publication type:
- Abstract
8
Discourse, Diversity, and Distinction: Macromarketing at 30 Years.
- Published in:
- 2005
- Publication type:
- Abstract
9
Strangers in the Neighborhood: On the Loss of "Society".
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 219, doi. 10.1177/0276146705280715
- By:
- Publication type:
- Article
10
Do the Poor Deserve Less Than Surfers? An Essay for the Special Issue on Vulnerable Consumers.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 215, doi. 10.1177/0276146705280714
- By:
- Publication type:
- Article
11
Vulnerability in the Marketplace: Concepts, Caveats, and Possible Solutions.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 202, doi. 10.1177/0276146705281094
- By:
- Publication type:
- Article
12
Functional Illiteracy and Nutritional Education in the United States: A Research-Based Approach to the Development of Nutritional Education Materials for Functionally Illiterate Consumers.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 187, doi. 10.1177/0276146705280635
- By:
- Publication type:
- Article
13
Retail Redlining: Definition, Theory, Typology, and Measurement.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 175, doi. 10.1177/0276146705280632
- By:
- Publication type:
- Article
14
Asian Americans in Magazine Advertising: Portrayals of the "Model Minority".
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 163, doi. 10.1177/0276146705280634
- By:
- Publication type:
- Article
15
Critical Consumer Education: Empowering the Low-Literate Consumer.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 153, doi. 10.1177/0276146705280626
- By:
- Publication type:
- Article
16
Consumer Vulnerability to Perceived Product Similarity Problems: Scale Development and Identification.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 140, doi. 10.1177/0276146705280613
- By:
- Publication type:
- Article
17
Building Understanding of the Domain of Consumer Vulnerability.
- Published in:
- Journal of Macromarketing, 2005, v. 25, n. 2, p. 128, doi. 10.1177/0276146705280622
- By:
- Publication type:
- Article
18
FROM THE EDITOR.
- Published in:
- 2005
- By:
- Publication type:
- Editorial