Digitization of Selling Activity and Sales Force Performance: An Empirical Investigation.
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 3, doi. 10.1177/0092070304266119
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- Publication type:
- Article
Works matching IS 00920703 AND DT 2005 AND VI 33 AND IP 1
Results: 9
1
2
When Is a Name only a Name? Descriptive Versus Suggestive Marks.
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 117, doi. 10.1177/009207030503300109
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- Publication type:
- Article
3
The Initial Interest Confusion Doctrine: Are Consumers Being Informed, Confused, or Hijacked on the Information Superhighway?
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 116, doi. 10.1177/0092070304271273
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- Publication type:
- Article
4
"Migrating" to New Service Providers: Toward a Unifying Framework of Consumers' Switching Behaviors.
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 95, doi. 10.1177/0092070304267928
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- Publication type:
- Article
5
Not Telling the Whole Story: Teen Deception in Purchasing.
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 79, doi. 10.1177/0092070304269754
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- Publication type:
- Article
6
The Dynamics of Price Elasticity of Demand in the Presence of Reference Price Effects.
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 66, doi. 10.1177/0092070304267108
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- Publication type:
- Article
7
Globalization, Marketing Resources, and Performance: Evidence From China.
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 50, doi. 10.1177/0092070304265050
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- Publication type:
- Article
8
Customers' Reactions to Price Increases: Do Customer Satisfaction and Perceived Motive Fairness Matter?
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 36, doi. 10.1177/0092070304269953
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- Publication type:
- Article
9
Re-examining Salesperson Goal Orientations: Personal Influencers, Customer Orientation, and Work Satisfaction.
- Published in:
- Journal of the Academy of Marketing Science, 2005, v. 33, n. 1, p. 19, doi. 10.1177/0092070304267927
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- Publication type:
- Article