Formulating Interesting Research Questions.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 356, doi. 10.1177/0092070303031003020
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- Article
Works matching IS 00920703 AND DT 2003 AND VI 31 AND IP 3
Results: 20
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Research as Innovation: Rewards, Perils, and Guideposts for Research and Reviews in Marketing.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 351, doi. 10.1177/0092070303031003019
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- Article
3
Publishing Processes in the Academic Marketing Discipline in the United States: A German Perspective.
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- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 348, doi. 10.1177/0092070303031003018
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- Article
4
A Reviewer's Gold.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 331, doi. 10.1177/0092070303031003013
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- Publication type:
- Article
5
A Philosophy of Reviewing: Taking Cues From Henry James.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 346, doi. 10.1177/0092070303031003017
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- Publication type:
- Article
6
Big R (versus little r) Reviewers: The Anonymous Coauthor.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 341, doi. 10.1177/0092070303031003015
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- Publication type:
- Article
7
Achieving "Reviewer Readiness".
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 337, doi. 10.1177/0092070303031003014
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- Publication type:
- Article
8
Serving the Marketing Discipline Through Journal Reviews.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 327, doi. 10.1177/0092070303031003012
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- Publication type:
- Article
9
The Dangers of Poor Construct Conceptualization.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 323, doi. 10.1177/0092070303031003011
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- Publication type:
- Article
10
Responsibilities of a Good Reviewer: Lessons Learned From Kindergarten.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 344, doi. 10.1177/0092070303031003016
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- Publication type:
- Article
11
The Importance and Challenges of Being Interesting.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 319, doi. 10.1177/0092070303031003010
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- Publication type:
- Article
12
Reflections on Contributing to a Discipline Through Research and Writing.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 314, doi. 10.1177/0092070303031003009
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- Publication type:
- Article
13
Reflections on Research in Marketing and Reviewing for Scholarly Journals: Invited Essays by JAMS 2000-2003 Outstanding Reviewer Award Recipients.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 312
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- Publication type:
- Article
14
Family Structure, Materialism, and Compulsive Buying: A Reinquiry and Extension.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 300, doi. 10.1177/0092070303031003007
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- Publication type:
- Article
15
The Impact of Cognitive Inertia on Postconsumption Evaluation Processes.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 287, doi. 10.1177/0092070303031003006
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- Publication type:
- Article
16
The Effect of Management Commitment to Service Quality on Employees' Affective and Performance Outcomes.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 272, doi. 10.1177/0092070303031003005
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- Publication type:
- Article
17
On the Trait Antecedents and Outcomes of Service Worker Job Resourcefulness: A Hierarchical Model Approach.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 256, doi. 10.1177/0092070303031003004
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- Publication type:
- Article
18
New Product Launch Strategy for Network Effects Products.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 241, doi. 10.1177/0092070303031003003
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- Publication type:
- Article
19
A Look to the Future of JAMS: Three Years Out, Thirty Years Out….
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 225, doi. 10.1177/0092070303031003001
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- Publication type:
- Article
20
Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty.
- Published in:
- Journal of the Academy of Marketing Science, 2003, v. 31, n. 3, p. 229, doi. 10.1177/0092070303031003002
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- Publication type:
- Article