Works matching IS 00222429 AND DT 1984 AND VI 48 AND IP 4
1
- Journal of Marketing, 1984, v. 48, n. 4, p. 114
- Werner, Ray O.;
- Cohen, Dorothy
- Article
2
- Journal of Marketing, 1984, v. 48, n. 4, p. 95, doi. 10.1177/002224298404800410
- Bishop, William S.;
- Graham, John L.;
- Jones, Michael H.
- Article
3
- Journal of Marketing, 1984, v. 48, n. 4, p. 5, doi. 10.1177/002224298404800401
- Cunningham, William H.;
- Wilson, David T.
- Article
4
- Journal of Marketing, 1984, v. 48, n. 4, p. 115
- Article
5
- Journal of Marketing, 1984, v. 48, n. 4, p. 115
- Werner, Ray O.;
- Axe, Franklin J.
- Article
6
- Journal of Marketing, 1984, v. 48, n. 4, p. 114
- Werner, Ray O.;
- Scammon, Debra
- Article
7
- Journal of Marketing, 1984, v. 48, n. 4, p. 113
- Werner, Ray O.;
- Katz, Benjamin J.
- Article
8
- Journal of Marketing, 1984, v. 48, n. 4, p. 117, doi. 10.1177/002224298404800413
- Gross, Walter;
- Leonard, Myron;
- Michman, Ronald D.;
- Self, Donald R.
- Article
9
- Journal of Marketing, 1984, v. 48, n. 4, p. 111
- Werner, Ray O.;
- Duggan, Michael A.;
- Griffiths, L. C.
- Article
10
- Journal of Marketing, 1984, v. 48, n. 4, p. 104, doi. 10.1177/002224298404800411
- Blasko, Vincent J.;
- Patti, Charles H.
- Article
11
- Journal of Marketing, 1984, v. 48, n. 4, p. 113
- Werner, Ray O.;
- Tower, C. Burk
- Article
12
- Journal of Marketing, 1984, v. 48, n. 4, p. 84, doi. 10.1177/002224298404800409
- Article
13
- Journal of Marketing, 1984, v. 48, n. 4, p. 75, doi. 10.1177/002224298404800408
- Jackson Jr., Donald W.;
- Keith, Janet E.;
- Burdick, Richard K.
- Article
14
- Journal of Marketing, 1984, v. 48, n. 4, p. 62, doi. 10.1177/002224298404800407
- Anderson, James C.;
- Narus, James A.
- Article
15
- Journal of Marketing, 1984, v. 48, n. 4, p. 53, doi. 10.1177/002224298404800406
- Hutt, Michael D.;
- Speh, Thomas W.
- Article
16
- Journal of Marketing, 1984, v. 48, n. 4, p. 41, doi. 10.1177/002224298404800405
- Article
17
- Journal of Marketing, 1984, v. 48, n. 4, p. 33, doi. 10.1177/002224298404800404
- Futrell, Charles M.;
- Parasuraman, A.
- Article
18
- Journal of Marketing, 1984, v. 48, n. 4, p. 22, doi. 10.1177/002224298404800403
- Leigh, Thomas W.;
- Rethans, Arno J.
- Article
19
- Journal of Marketing, 1984, v. 48, n. 4, p. 9, doi. 10.1177/002224298404800402
- Behrman, Douglas N.;
- Perreault Jr., William D.
- Article