Works matching IS 00222429 AND DT 1976 AND VI 40 AND IP 4

Results: 46
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    7. MARKETING EDUCATION.

    Published in:
    1976
    By:
    • McLaughlin, Daniel J.;
    • Mazze, Edward M.;
    • Gross, Walter
    Publication type:
    Abstract
    3

    5. SPECIAL MARKETS.

    Published in:
    1976
    By:
    • Gross, Walter;
    • Pletcher, Barbara A.;
    • Adams, Kendall A.;
    • Penn, William S.;
    • Kahler, Ruel;
    • Gable, Myron;
    • Becker, Stephen S.
    Publication type:
    Abstract
    4

    4. MARKETING MIX.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Pletcher, Barbara A.;
    • Kahler, Ruel;
    • Jackson, Donald W.;
    • Penn, William S.;
    • Hendon, Donald W.;
    • Mazze, Edward M.;
    • Becker, Stephen S.;
    • Lamb, Charles;
    • Michman, R. D.;
    • Sturmer, Gerhard;
    • Jolson, Marvin A.;
    • Gable, Myron
    Publication type:
    Abstract
    5

    3. MARKETING POLICY DECISIONS.

    Published in:
    1976
    By:
    • Penn, William S.;
    • Gross, Walter;
    • Michman, R. D.;
    • Gable, Myron;
    • Pletcher, Barbara A.;
    • Kahler, Ruel;
    • Hendon, Donald W.;
    • LaPlaca, Peter J.;
    • Spencer, Ulric M.;
    • Kropfberger, Dietrick;
    • Jolson, Marvin A.;
    • Lamb, Charles;
    • Muhlbacher, Hans
    Publication type:
    Abstract
    6

    2. MARKETING INSTITUTIONS.

    Published in:
    1976
    By:
    • LaPlaca, Peter J.;
    • Gross, Walter;
    • McLaughlin, Daniel J.;
    • Becherer, Richard C.;
    • Jolson, Marvin A.;
    • Meissner, Frank;
    • Gable, Myron;
    • Pletcher, Barbara;
    • Hendon, Donald W.;
    • King, Robert L.;
    • Jackson, Donald W.
    Publication type:
    Abstract
    7

    1. MACROMARKETING.

    Published in:
    1976
    By:
    • Lamb, Charles;
    • Hendon, Donald W.;
    • Spencer, Ulric M.;
    • Muhlbacher, Hans;
    • Becker, Stephen S.;
    • Penn, William S.;
    • LaPlaca, Peter J.;
    • Pletcher, Barbara A.;
    • Adams, Kendall A.;
    • Leonard, Myron;
    • Jolson, Marvin A.;
    • Jackson, Donald W.;
    • Michman, R. D.;
    • Kahler, Ruel;
    • Kropfberger, Dietrich;
    • McLaughlin, Daniel J.;
    • Becherer, Richard C.;
    • Gross, Walter
    Publication type:
    Abstract
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    FILM CORNER.

    Published in:
    1976
    By:
    • Yudelson, Julian;
    • Vernon, Ivan R.
    Publication type:
    Arts/Entertainment Review
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    DRUGS ON THE MARKET.

    Published in:
    1976
    By:
    • Nolan, David J.;
    • Shawver, Donald L.
    Publication type:
    Book Review
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    THE NEW MARKETING.

    Published in:
    1976
    By:
    • Burr, Pat L.;
    • Shawver, Donald L.
    Publication type:
    Book Review
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    Cannibalism in the Marketplace.

    Published in:
    Journal of Marketing, 1976, v. 40, n. 4, p. 103, doi. 10.1177/002224297604000415
    By:
    • Copulsky, William
    Publication type:
    Article
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    A Test of Positive Reinforcement of Customers.

    Published in:
    Journal of Marketing, 1976, v. 40, n. 4, p. 98, doi. 10.1177/002224297604000413
    By:
    • Carey, J. Ronald;
    • Clicque, Steven H.;
    • Leighton, Barbara A.;
    • Milton, Frank
    Publication type:
    Article
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    In-Home Shoppers-An Overview.

    Published in:
    Journal of Marketing, 1976, v. 40, n. 4, p. 81, doi. 10.2307/1251072
    By:
    • Gillett, Peter L.
    Publication type:
    Article
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