Works matching DE "MARKETING"

Results: 5000

Impact of downtown programmes and business improvement districts.

Published in:

2025

By:

Ferguson, Gary

Publication type:

Editorial

Celebrating excellence: insights from the 2024 Paul D. Converse Symposium.

Published in:

Marketing Letters, 2025, v. 36, n. 2, p. 183, doi. 10.1007/s11002-024-09743-5

By:

Rodas, Maria A.;
Mehta, Ravi

Publication type:

Article

Effects of mindfulness on perceived climate-friendly food consumption value and AI recommendation.

Published in:

Journal of Global Scholars of Marketing Science, 2025, v. 35, n. 3, p. 417, doi. 10.1080/21639159.2025.2508743

By:

Kim, Juran;
Xu, Huimin;
Kang, Seungmook;
Kim, Juhyun

Publication type:

Article

Commission incentives and power structures in live-stream: Exploring dynamic commission rate and wholesale price.

Published in:

Journal of Industrial & Management Optimization, 2025, v. 21, n. 6, p. 1, doi. 10.3934/jimo.2025061

By:

Wang, Tong

Publication type:

Article

Managing your Dental Practice Better - With a few Rules of Marketing.

Published in:

IDA Times, 2025, v. 21, n. 6, p. 17

By:

Ahuja, Bhavdeep Singh

Publication type:

Article

Enhancing the Creative Potential of Micro and Small Enterprises in Cianjur Regency.

Published in:

Qardhul Hasan: Media Pengabdian Kepada Masyarakat, 2025, v. 11, n. 1, p. 101, doi. 10.30997/qh.v11i1.15184

By:

Nurjaman, Iman;
Jaya, Hasbi Sukma

Publication type:

Article

An Analytical Study of Positive Impact of Odop on Migration Check from Rural Areas to Urban Areas with Reference To Uttar Pradesh.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 277

By:

Rathi, Anokhi;
Sharma, Rekha

Publication type:

Article

Personalized Marketing through Employee Advocacy: HR as a Branding Channel.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 245

By:

Rao, K. Sanjeeva;
Angayarkanni, R.;
Pandey, Yamini;
Singh, Jitendra Kumar;
Gupta, Rajeev Kumar

Publication type:

Article

Eco-Branding: Consumer Response to Sustainability Claims in Marketing.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 1111

By:

Hegde, Soumyashree;
Gupta, Rajeev Kumar;
Rathi, Ambika;
Kulkarni, Nirzar;
Khadse, Atish

Publication type:

Article

Blockchain and Smart Contracts in Consumer Transactions: Implications for Marketing and Finance.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 391

By:

LEBCIR, Islam;
KADI, Omar;
Venkatachari, Kavitha;
Sundrani, Deepak;
Ray, Abhra Pratip

Publication type:

Article

Unlocking Shareholder Value in the Telecom Sector Through Marketing Efficiency, Workforce Optimization, and Process Innovation.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 580

By:

Tiwari, Shefali;
Pai, Deepali;
Katira, Shilpa;
Agrawal, Surya

Publication type:

Article

Fotografie am Ende des Maschinenzeitalters in Sachsen-Anhalt: Zur Entwicklung einer Ausstellung.

Published in:

Rundbrief Fotografie, 2025, v. 32, n. 2, p. 44, doi. 10.1515/rbf-2025-2007

By:

Drobe, Christian;
Palatini, John

Publication type:

Article

Wie Labore erfolgreich geführt werden.

Published in:

Quintessenz der Zahntechnik, 2025, v. 51, n. 6, p. 575

By:

Lubberich, Alois C.

Publication type:

Article

The effects of luck perception on consumer variety-seeking.

Published in:

PLoS ONE, 2025, v. 20, n. 6, p. 1, doi. 10.1371/journal.pone.0324896

By:

Zhao, Jianbin;
Li, Zheng

Publication type:

Article

Evaluating the Proportion of Foods and Beverages in the Canadian Grocery and Chain Restaurant Food Supply That Would Be Restricted from Marketing to Children on Television and Digital Media.

Published in:

Nutrients, 2025, v. 17, n. 11, p. 1828, doi. 10.3390/nu17111828

By:

Jeong, Hayun;
Mulligan, Christine;
Khan, Ayesha;
Vergeer, Laura;
L'Abbe, Mary R.

Publication type:

Article

Sustainable Employer Branding as a Catalyst for Safety Voice Behavior in Healthcare: The Mediating Role of Employee Engagement.

Published in:

Sustainability (2071-1050), 2025, v. 17, n. 11, p. 4890, doi. 10.3390/su17114890

By:

Ta'Amnha, Mohammad;
Kurtishi-Kastrati, Selma;
Magableh, Ihab K.;
Riyadh, Hosam Alden

Publication type:

Article

勾配ブースティング決定木に基づくソーシャルネットワーク利用者のお気に入り登録予測およびその要因分析

Published in:

Transactions of Japan Society of Kansei Engineering, 2025, v. 24, n. 1, p. 99, doi. 10.5057/jjske.TJSKE-D-24-00018

By:

荒澤孔明;
松川瞬;
杉尾信行;
高原まどか;
服部峻

Publication type:

Article

Standards of the International Society of Oncology Practice Pharmacy (ISOPP) – selection of main aspects.

Published in:

Oncolog-Hematolog, 2025, n. 71, p. 46

By:

Jelescu, Constantin

Publication type:

Article

Infant Formula in the Digital Age: How US Online Formula Marketing Targets Parents.

Published in:

Maternal & Child Nutrition, 2025, v. 21, n. 3, p. 1, doi. 10.1111/mcn.70034

By:

Froley, Simone;
Watkins, Cristina;
Tomori, Cecília

Publication type:

Article

Cross‐Sectional Associations Between Exposure to Commercial Milk Formula Marketing, Beliefs About Its Use, and Socioeconomic Position Among Pregnant Women and Mothers in the UK.

Published in:

Maternal & Child Nutrition, 2025, v. 21, n. 3, p. 1, doi. 10.1111/mcn.70022

By:

Athanasiadou, Martha;
Sheen, Florence;
Smith, Andrea D.;
Llewellyn, Clare;
Conway, Rana

Publication type:

Article

A Descriptive Investigation of Infant Feeding Bottles Marketed in the UK Designed to Replicate Breastfeeding and the Evidence That Underpins Them.

Published in:

Maternal & Child Nutrition, 2025, v. 21, n. 3, p. 1, doi. 10.1111/mcn.70008

By:

Maxwell, Clare;
Self, Becky;
Bould, Kathryn

Publication type:

Article

A Content Analysis of Digital Marketing Strategies of Formula Companies and Influencers to Promote Commercial Milk Formula in Hong Kong.

Published in:

Maternal & Child Nutrition, 2025, v. 21, n. 3, p. 1, doi. 10.1111/mcn.70007

By:

Ng, Wan Ching;
Yeung, Karene Hoi Ting;
Hui, Lai Ling;
Chow, Ka Ming;
Lau, Esther Yuet Ying;
Nelson, E. Anthony S.

Publication type:

Article

Digital Marketing Claims and Their Association With the Perceptions of Parents of Children Under 2 Years Old of Commercial Milk Formulas in Mexico.

Published in:

Maternal & Child Nutrition, 2025, v. 21, n. 3, p. 1, doi. 10.1111/mcn.70001

By:

Aureoles‐García, Valeria;
Unar‐Munguía, Mishel;
Santos‐Guzmán, Andrea;
Tolentino‐Mayo, Lizbeth;
Pérez‐Escamilla, Rafael

Publication type:

Article

How Invoking Science in the Production Process of Geographical Indication Products Impacts Consumer's Perceived Authenticity and Product Valuation.

Published in:

Psychology & Marketing, 2025, v. 42, n. 7, p. 1848, doi. 10.1002/mar.22209

By:

Li, Hui;
Li, Ruiqing;
Yang, Zhilin;
Jin, Liyin

Publication type:

Article

ارائه مدل بازاریابی مشاغل کوچک در حوزه ورزش و تندرستی تندرستی (مورد مطالعه راه اندازی مرکز آب درمانی).

Published in:

Razi Journal of Medical Sciences, 2023, v. 30, n. 6, p. 373

By:

عطا الله سیاحی;
نیما ماجدی;
مهدی نادری نسب

Publication type:

Article

LOW-CARBON OPERATION DECISION OF GREEN PACKAGING SUPPLY CHAIN CONSIDERING PRODUCTION AND MARKETING COOPERATION.

Published in:

International Journal of Industrial Engineering, 2025, v. 32, n. 3, p. 661, doi. 10.23055/ijietap.2025.32.3.10495

By:

Jing Peng;
Yutong Shi

Publication type:

Article

A Study of Communication Challenges Faced by Consumers While Using Advertised Food Delivery Platforms on Social Media.

Published in:

Language in India, 2025, v. 25, n. 5, p. 11

By:

Jaipuria, Mayank;
Pande, Sushil

Publication type:

Article

A Netnographic Analysis of ChatGPT Usage in Technology Forums in The Context of Society 5.0.

Published in:

Trends in Business & Economics, 2025, v. 39, n. 2, p. 129, doi. 10.16951/trendbusecon.1617704

By:

BİLGİLİ SÜLÜK, Songül;
PİRTİNİ, Serdar

Publication type:

Article

The Impact of Environmental Sustainability Measures on The Global Influence of The German Auto Industry.

Published in:

Trends in Business & Economics, 2025, v. 39, n. 1, p. 80, doi. 10.16951/trendbusecon.1533199

By:

ÖLÇEN, Olcay

Publication type:

Article

基于用户评论的国潮品牌虚拟数字人形象构建与营销策略研究.

Published in:

Journal of Silk, 2025, v. 62, n. 6, p. 22, doi. 10.3969/j.issn.1001-7003.2025.06.003

By:

曾伟;
刘丽娴;
王蕾;
向忠

Publication type:

Article

Ultra‐Processed Foods Marketed in Türkiye: An Analysis of Nutritional Quality and Packaging Sustainability.

Published in:

Nutrition Bulletin, 2025, v. 50, n. 2, p. 302, doi. 10.1111/nbu.70005

By:

Şimşek, Hilal;
Rajabi, Armineh;
Öztürk, Büşra;
Uçar, Aslı

Publication type:

Article

DIRECT FROM ATSDR. Promoting Environmental Health and Environmental Medicine Resources From ATSDR: Educator Insights.

Published in:

Journal of Environmental Health, 2025, v. 87, n. 10, p. 40, doi. 10.70387/001c.140444

By:

López-Carreras, Sandra;
Wendel, Arthur;
Mellard, David;
Zheng Li

Publication type:

Article

МОДЕРНИ УГОВОРИ, ТРАНСФЕР ИМИЏА И КАУЗА – АНАЛИЗА УГОВОРА О СПОНЗОРСТВУ.

Published in:

Novi Sad Faculty of Law: Collected Papers / Zbornik Radova: Pravni Fakultet u Novom Sadu, 2025, v. 59, n. 1, p. 351, doi. 10.5937/zrpfns59-52863

By:

Станојевић, Петра 3.

Publication type:

Article

Aiming for the best.

Published in:

Dental Nursing, 2025, v. 21, n. 6, p. 300, doi. 10.12968/denn.2025.21.6.300

By:

Brown, Clementine Rees;
Lloyd-Rees, Kimberley

Publication type:

Article

Building positivity.

Published in:

Dental Nursing, 2025, v. 21, n. 6, p. 278, doi. 10.12968/denn.2025.21.6.278

By:

Brown, Clementine Rees

Publication type:

Article

Place branding and marketing from a policy perspective: By Vincent Mabillard, Martial Pasquier, and Renaud Vuignier, Routledge, 2024.

Published in:

2025

By:

Annisa, Sarah

Publication type:

Book Review

Generative artificial intelligence: Marketing's death knell or ringing in a new era?

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 3, p. 673, doi. 10.1007/s11747-025-01100-w

By:

Rubera, Gaia;
Li, Weifeng;
Hulland, John

Publication type:

Article

How generative AI Is shaping the future of marketing.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 3, p. 702, doi. 10.1007/s11747-024-01064-3

By:

Grewal, Dhruv;
Satornino, Cinthia B.;
Davenport, Thomas;
Guha, Abhijit

Publication type:

Article

There is business like show business! What marketing scholars and managers can learn from 40 years of entertainment science research.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 3, p. 760, doi. 10.1007/s11747-024-01057-2

By:

Behrens, Ronny;
Kupfer, Ann-Kristin;
Hennig-Thurau, Thorsten

Publication type:

Article

Generative AI in innovation and marketing processes: A roadmap of research opportunities.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 3, p. 684, doi. 10.1007/s11747-024-01044-7

By:

Cillo, Paola;
Rubera, Gaia

Publication type:

Article

Countering Search Ad Avoidance: How Political Orientation Affects Trust in Search Advertising.

Published in:

Journal of Advertising, 2025, v. 54, n. 3, p. 377, doi. 10.1080/00913367.2024.2393708

By:

Davidson, Alexander

Publication type:

Article

Kicking off prosperity: unraveling the football-marketing Nexus in Saudi Arabia's tourism and economy.

Published in:

Soccer & Society, 2025, v. 26, n. 5, p. 807, doi. 10.1080/14660970.2025.2506109

By:

Kinawy, Ream N.

Publication type:

Article

Formative Research to Design and Evaluate Caring Text Messages for American Indian and Alaska Native Youth, College Students, and Veterans.

Published in:

Health Promotion Practice, 2025, v. 26, n. 4, p. 677, doi. 10.1177/15248399241275610

By:

Caughlan, Colbie;
Kakuska, Amanda;
Manthei, Jane;
Martinez, Aurora;
DiBianco, Lisa;
Craig Rushing, Stephanie

Publication type:

Article

Innovative approaches to marketing management in Ukrainian farms.

Published in:

Economics & Business Management, 2024, v. 15, n. 4, p. 185, doi. 10.31548/economics/4.2024.185

By:

Harvryliuk, Yuliia

Publication type:

Article

Antecedents of Electronic Word-of-Mouth (e-WOM) and Purchase Intention: The Moderating Role of Consumer Involvement.

Published in:

Journal of Enterprise & Development (JED), 2025, v. 7, n. 1, p. 114, doi. 10.20414/jed.v7i1.12873

By:

Setiawardani, Miranti;
Widanti, Afrima

Publication type:

Article

Investigating Types of Advertising Appeals and Cognitive and Emotional Processes of Sport Consumers in Neuromarketing: A Systematic Review.

Published in:

Journal of New Studies in Sport Management, 2025, v. 6, n. 2, p. 75, doi. 10.22103/jnssm.2024.23500.1290

By:

Shakeri, Sajad;
Seyed Hosseini, Rasool Norouzi;
Farahani, Hojjatollah

Publication type:

Article

Prevalence of herbal medicine consumption and regulatory compliance in some selected districts of the Bono region, Ghana.

Published in:

BMC Complementary Medicine & Therapies, 2025, v. 25, n. 1, p. 1, doi. 10.1186/s12906-025-04953-4

By:

Owusu, George;
Antwi-Adjei, Meshack;
Ofori-Amoah, Jones;
Tuekpe, Ransford Mawuli;
Mainoo, Adjei Emmanuel;
Kodua, Dorothy;
Abigail, Anatua;
Millicent, Oppong

Publication type:

Article

ПРОФЕСІЙНА ПІДГОТОВКА МАРКЕТОЛОГІВ ЗА СПЕЦІАЛЬНІСТЮ 029 «ІНФОРМАЦІЙНА, БІБЛІОТЕЧНА ТА АРХІВНА СПРАВА» НА ОСНОВІ КОМПЕТЕНТНІСНОГО ПІДХОДУ

Published in:

Academic Papers of Vernadsky National Library of Ukraine, 2024, n. 72, p. 181, doi. 10.15407/np.72.181

By:

Касьян, Владислав;
Кушнарьов, Валерій

Publication type:

Article

Unlock the Power of Generative AI: Better Marketing and Deeper Client Relationships for Advisers: AI can help spark creative ideas, but don't forget the human touch.

Published in:

Journal of Financial Planning, 2025, v. 38, n. 6, p. 28

By:

Howes, Sarah

Publication type:

Article

The Marketing Reps That Make You a Black Belt.

Published in:

Journal of Financial Planning, 2025, v. 38, n. 6, p. 23

By:

Zarrelli, Mike

Publication type:

Article