Works matching DE "PUBLIC service advertising"
Results: 956
Campaign-Induced Interpersonal Communication: Identifying Turn Types and Exploring Their Interdependencies.
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- Communication Studies, 2024, v. 75, n. 6, p. 1058, doi. 10.1080/10510974.2024.2331816
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- Article
Examining Pre-existing Environmental Beliefs: Using a PSA to Investigate the Role of Self-Efficacy and Response Efficacy on Behavioral Intentions.
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- Communication Studies, 2022, v. 73, n. 2, p. 151, doi. 10.1080/10510974.2022.2026426
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- Article
Incidental Affect and Message Processing: Revisiting the Competing Hypotheses.
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- Communication Studies, 2013, v. 64, n. 3, p. 337, doi. 10.1080/10510974.2012.755642
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- Article
Assessing the Relationship Between Perceived Message Sensation Value and Perceived Message Effectiveness: Analysis of PSAs From an Effective Campaign.
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- Communication Studies, 2010, v. 61, n. 1, p. 21, doi. 10.1080/10510970903396477
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- Article
The Persuasive Effects of Audiovisual PSAs to Promote Organ Donation: The Mediating Role of Psychological Reactance.
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- Communication Studies, 2010, v. 61, n. 1, p. 46, doi. 10.1080/10510970903400337
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- Article
Emotional Responses to Televised PSAs and Their Influence on Persuasion: An Investigation of the Moderating Role of Faith in Intuition.
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- Communication Studies, 2009, v. 60, n. 5, p. 426, doi. 10.1080/10510970903260236
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- Article
Mood and Ad Processing: Examining the Impact of Program-Induced Moods on Subsequent Processing of an Antismoking Public Service Advertisement.
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- Communication Studies, 2008, v. 59, n. 4, p. 402, doi. 10.1080/10510970802473658
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- Article
Changing the Narrative: Information Campaigns, Strategy and Crisis Escalation in the Digital Age: Heather Williams and Lawrence Freedman, London, Routledge, 2023, 164 pp., Rs.1,426 (paperback), ISBN: 978-1032707860.
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- 2024
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- Book Review
The Wrath of Candidates. Drivers of Fear and Enthusiasm Appeals in Election Campaigns across the Globe.
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- Journal of Political Marketing, 2024, v. 23, n. 1, p. 74, doi. 10.1080/15377857.2021.1930327
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- Article
Measuring the Reach and Impact of Information Warfare.
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- Industrial & Systems Engineering Review (ISER), 2023, v. 11, n. 1/2, p. 9, doi. 10.37266/ISER.2023v11i1-2.pp9-14
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- Article
Recent arrivals or established tenants? History of wolf presence influences attitudes toward the carnivore.
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- Wildlife Society Bulletin (2328-5540), 2019, v. 43, n. 4, p. 639, doi. 10.1002/wsb.1027
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- Article
PUBLIC SERVICE ANNOUNCEMENTS AND AIDS-RISK PERCEPTIONS: THE IMPACT OF SPEAKER CHARACTERISTICS.
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- Canadian Journal of Human Sexuality, 1993, v. 2, n. 4, p. 215
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- Article
Russia's war strategy: what Chechnya suggests for Ukraine.
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- Post-Soviet Affairs, 2024, v. 40, n. 5, p. 383, doi. 10.1080/1060586X.2024.2330882
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- Article
Japan Quake Shakes TV: The Media Response to Catastrophe.
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- Asia-Pacific Journal: Japan Focus, 2011, n. 13, p. 8
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- Article
Survey of Sun Exposure Levels, Sun Protection Behavior, and Skin Cancer Risk Awareness in Junior Tennis Players.
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- Pediatric Dermatology, 2025, v. 42, n. 1, p. 95, doi. 10.1111/pde.15756
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- Article
LEISHMANIOSE NO CONTEXTO DA SAÚDE PÚBLICA.
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- Revista Foco (Interdisciplinary Studies Journal), 2025, v. 18, n. 2, p. 1, doi. 10.54751/revistafoco.v18n2-124
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- Article
Campaign-Induced Interpersonal Communication: Concepts and Measurement.
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- Western Journal of Communication, 2025, v. 89, n. 2, p. 254, doi. 10.1080/10570314.2024.2392793
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- Article
Eco-epidemiological Survey of Trypanosoma cruzi in Dogs from Mendoza, Argentina: Trypanosoma cruzi in Dogs from Mendoza, Argentina: M. E. Morales et al.
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- EcoHealth, 2025, v. 22, n. 1, p. 79, doi. 10.1007/s10393-024-01693-8
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- Article
Public Health Policy at Scale: Impact of a Government-Sponsored Information Campaign on Infant Mortality in Denmark.
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- Review of Economics & Statistics, 2024, v. 106, n. 3, p. 882, doi. 10.1162/rest_a_01211
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- Article
Demand for Childhood Vaccination - Insights from Behavioral Economics.
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- Forum for Development Studies, 2010, v. 37, n. 3, p. 349, doi. 10.1080/08039410.2010.507778
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- Article
ON PUBLIC SERVICE ANNOUNCEMENTS AND THE MEANS TRAP.
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- Board Leadership, 2008, v. 2008, n. 98, p. 1
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- Article
Do freedom of information laws improve bureaucratic efficiency? An empirical investigation.
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- Oxford Economic Papers, 2016, v. 68, n. 4, p. 968, doi. 10.1093/oep/gpw008
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- Article
#WhatIsDemocracy: finding key actors in a Chinese influence campaign.
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- Computational & Mathematical Organization Theory, 2024, v. 30, n. 2, p. 127, doi. 10.1007/s10588-023-09380-9
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- Article
Public Service Announcements to Change Attitudes about Youth Suicide: A Randomized Controlled Trial.
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- 2021
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- journal article
Evaluating the Effectiveness in Initiating Help-Seeking Behaviors by Exposure to an Adult Male Public Service Announcement.
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- 2022
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- Report
Effectiveness of Sensitization Campaigns in Reducing Leprosy-Related Stigma in Rural Togo: Protocol for a Mixed Methods Cluster Randomized Controlled Trial.
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- JMIR Research Protocols, 2024, v. 13, p. 1, doi. 10.2196/52106
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- Article
Examination of Tax Culture, Tax Awareness, and Tax Compliance Through Video- Based Interviews.
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- Bingol University Journal of Economics & Administrative Science, 2024, v. 8, n. 2, p. 131, doi. 10.33399/biibfad.1532624
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- Article
WHEN A COMPANY ADVERTISES ITSELF.
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- Management Review, 1967, v. 56, n. 1, p. 54
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- Article
Why Does Disinformation Spread in Liberal Democracies? The Relationship between Disinformation, Inequality, and the Media.
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- Javnost-The Public, 2024, v. 31, n. 1, p. 123, doi. 10.1080/13183222.2024.2311019
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- Article
Juckreiz bei Neurodermitis nachhaltig lindern.
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- Kosmetische Medizin + Ästhetische Chirurgie, 2023, v. 44, n. 2, p. 107
- Publication type:
- Article
Czech backlash against the GDPR: A small state's mismatch between domestic and international priorities.
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- New Perspectives: Interdisciplinary Journal of Central & East European Politics & International Relations, 2021, v. 29, n. 1, p. 7, doi. 10.1177/2336825X20954754
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- Article
假訊息管制與資訊揭露義務 --以選罷法、公投法及其修正草案為中心.
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- Taiwan Law Review, 2019, n. 292, p. 42, doi. 10.3966/102559312019090292003
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- Article
Depressive Realism and Health Risk Accuracy: The Negative Consequences of Positive Mood.
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- Journal of Consumer Research, 2002, v. 29, n. 1, p. 57, doi. 10.1086/339921
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- Article
Enhancing Self-Referencing to Health Messages.
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- Journal of Consumer Affairs, 2011, v. 45, n. 1, p. 147, doi. 10.1111/j.1745-6606.2010.01196.x
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- Article
Reaching Insomniacs with Television PSAs: Poor Placement of Important Messages.
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- Journal of Consumer Affairs, 2002, v. 36, n. 2, p. 150, doi. 10.1111/j.1745-6606.2002.tb00428.x
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- Article
Agent of Your Own Destiny: How Neoliberal Discourses Permeate Award-Winning Public Service Announcements.
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- Journal of Advertising, 2025, v. 54, n. 1, p. 39, doi. 10.1080/00913367.2023.2291474
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- Article
Saving Behavior Messaging: Gain/Loss Framing, Self/Family Orientations, and Individual Differences in Collectivism.
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- Journal of Advertising, 2018, v. 47, n. 2, p. 146, doi. 10.1080/00913367.2017.1408507
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- Article
Reexamining Health Messages in the Digital Age: A Fresh Look at Source Credibility Effects.
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- Journal of Advertising, 2015, v. 44, n. 2, p. 88, doi. 10.1080/00913367.2015.1018461
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- Article
EMOTIONAL INFORMATION MANAGEMENT AND RESPONSES TO EMOTIONAL APPEALS.
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- Journal of Advertising, 2011, v. 40, n. 3, p. 31, doi. 10.2753/JOA0091-3367400303
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- Article
TRUTHS, HALF-TRUTHS, AND DECEPTION.
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- Journal of Advertising, 2007, v. 36, n. 2, p. 33, doi. 10.2753/JOA0091-3367360202
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- Article
THE ROLE OF REGULATORY FOCUS IN MESSAGE FRAMING IN ANTISMOKING ADVERTISEMENTS FOR ADOLESCENTS.
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- Journal of Advertising, 2006, v. 35, n. 1, p. 143, doi. 10.2753/JOA0091-3367350109
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- Article
ADVOCACY ADVERTISING FOR BIOTECHNOLOGY.
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- Journal of Advertising, 2005, v. 34, n. 3, p. 59, doi. 10.1080/00913367.2005.10639203
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- Article
Understanding the "Social Gifts" of Drinking Rituals: An Alternative Framework for PSA Developers.
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- Journal of Advertising, 1999, v. 28, n. 2, p. 17, doi. 10.1080/00913367.1999.10673581
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- Publication type:
- Article
The Development of an Advertising Campaign to Discourage Smoking Initiation among Children and Youth.
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- Journal of Advertising, 1998, v. 27, n. 3, p. 49, doi. 10.1080/00913367.1998.10673562
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- Publication type:
- Article
Adolescent Processing of Social and Physical Threat Communications.
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- Journal of Advertising, 1996, v. 25, n. 4, p. 37, doi. 10.1080/00913367.1996.10673511
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- Publication type:
- Article
Rethinking the Role of Television Advertising During Health Crises: A Rhetorical Analysis of the Federal AIDS Campaigns.
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- Journal of Advertising, 1991, v. 20, n. 1, p. 28, doi. 10.1080/00913367.1991.10673204
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- Publication type:
- Article
"From Runway to Roadway.".
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- Inside MS, 2007, v. 25, n. 1, p. 33
- Publication type:
- Article
MS aWEARness.
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- Inside MS, 2005, v. 23, n. 3, p. 70
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- Publication type:
- Article
Exploring the Relevance of Localization in Anti-Drinking and Driving PSAs: Factors That May...
- Published in:
- Health Marketing Quarterly, 2001, v. 18, n. 3/4, p. 63, doi. 10.1300/J026v18n03_06
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- Publication type:
- Article
AIDS Public Service Announcements: Effects of Fear and Repetition on Predictors of Condom Use.
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- Health Marketing Quarterly, 2001, v. 18, n. 3/4, p. 39, doi. 10.1300/J026v18n03_05
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- Article