The Territory of Consumer Research: Walking the Fences.
- Published in:
- 2007
- By:
- Publication type:
- Editorial
Works matching IS 00935301 AND DT 2007 AND VI 34 AND IP 3
Results: 13
1
2
Anticipated Group Interaction: Coping with Valence Asymmetries in Attitude Shift.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 395, doi. 10.1086/518543
- By:
- Publication type:
- Article
3
Writing with Pictures: Toward a Unifying Theory of Consumer Response to Images.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 341, doi. 10.1086/519145
- By:
- Publication type:
- Article
4
When the Same Prime Leads to Different Effects.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 357, doi. 10.1086/518547
- By:
- Publication type:
- Article
5
The Biasing Health Halos of Fast-Food Restaurant Health Claims: Lower Calorie Estimates and Higher Side-Dish Consumption Intentions.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 301, doi. 10.1086/519499
- By:
- Publication type:
- Article
6
Phonetic Symbolism and Brand Name Preference.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 406, doi. 10.1086/518530
- By:
- Publication type:
- Article
7
On the Consumption of Negative Feelings.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 283, doi. 10.1086/519498
- By:
- Publication type:
- Article
8
Wanting a Bit(e) of Everything: Extending the Valuation Effect to Variety Seeking.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 386, doi. 10.1086/518542
- By:
- Publication type:
- Article
9
When Two Plus Two Is Not Equal to Four: Errors in Processing Multiple Percentage Changes.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 327, doi. 10.1086/518531
- By:
- Publication type:
- Article
10
On the Psychology of Loss Aversion: Possession, Valence, and Reversals of the Endowment Effect.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 369, doi. 10.1086/518545
- By:
- Publication type:
- Article
11
The Duration Heuristic.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 315, doi. 10.1086/519500
- By:
- Publication type:
- Article
12
The Role of the Need for Cognitive Closure in the Effectiveness of the Disrupt-Then-Reframe Influence Technique.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 377, doi. 10.1086/518541
- By:
- Publication type:
- Article
13
Taste versus the Market: An Extension of Research on the Consumption of Popular Culture.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 415, doi. 10.1086/518529
- By:
- Publication type:
- Article