Works matching Mathematical models of marketing
Results: 409
Mathematical Models in Marketing--A Collection of Abstracts (Book Review).
- Published in:
- 1978
- By:
- Publication type:
- Book Review
MATHEMATICAL MODELS IN MARKETING.
- Published in:
- Operations Research, 1967, v. 15, n. 6, p. 1040, doi. 10.1287/opre.15.6.1040
- By:
- Publication type:
- Article
MATHEMATICAL MODELS IN MARKETING.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
MATHEMATICAL MODELS AND METHODS IN MARKETING.
- Published in:
- 1962
- By:
- Publication type:
- Book Review
MATHEMATICAL MODELS AND MARKETING MANAGEMENT.
- Published in:
- 1966
- By:
- Publication type:
- Book Review
The Use of Mathematical Models in Marketing.
- Published in:
- Journal of Marketing, 1963, v. 27, n. 4, p. 31, doi. 10.2307/1248643
- By:
- Publication type:
- Article
OPERATIONAL MARKETING RESEARCH.
- Published in:
- Journal of Industrial Economics, 1969, v. 18, n. 1, p. 15, doi. 10.2307/2097704
- By:
- Publication type:
- Article
Mathematical Models in Marketing (Book Review).
- Published in:
- 1972
- By:
- Publication type:
- Book Review
MODELING INTEGRATIVE, MULTIPLE ISSUE BARGAINING.
- Published in:
- Management Science, 1989, v. 35, n. 7, p. 788, doi. 10.1287/mnsc.35.7.788
- By:
- Publication type:
- Article
Mathematical Models and Marketing Management (Book).
- Published in:
- 1966
- By:
- Publication type:
- Book Review
Mathematical Models and Methods in Marketing.
- Published in:
- 1962
- By:
- Publication type:
- Book Review
A New Use for NBD: Old models can fit new data and conditions.
- Published in:
- Marketing Research, 2009, v. 21, n. 3, p. 31
- By:
- Publication type:
- Article
CUSTOMER LIFETIME VALUE ANALYSIS: CHALLENGES AND WORDS OF CAUTION.
- Published in:
- Marketing Management Journal, 2005, v. 15, n. 2, p. 87
- By:
- Publication type:
- Article
MATHEMATICAL MODELS IN MARKETING (Book Review).
- Published in:
- 1971
- By:
- Publication type:
- Book Review
MATHEMATICAL MODELS AND MARKETING MANAGEMENT.
- Published in:
- 1965
- By:
- Publication type:
- Book Review
What Has Marketing Learned from Richard Johnson?
- Published in:
- Journal of Marketing Research (JMR), 2005, v. 42, n. 3, p. 250, doi. 10.1509/jmkr.2005.42.3.250
- By:
- Publication type:
- Article
A Mathematical Modeling Approach to Product Line Decisions.
- Published in:
- Journal of Marketing Research (JMR), 1969, v. 6, n. 1, p. 40, doi. 10.2307/3149995
- By:
- Publication type:
- Article
Operations Research in European Marketing.
- Published in:
- Journal of Marketing Research (JMR), 1964, v. 1, n. 1, p. 17, doi. 10.2307/3150314
- By:
- Publication type:
- Article
MODELS OF FACT: EXAMPLES FROM MARKETING.
- Published in:
- Management Science, 1970, v. 16, n. 7, p. 435, doi. 10.1287/mnsc.16.7.435
- By:
- Publication type:
- Article
MATHEMATICAL MODEL FOR A DUOPOLISTIC MARKET.
- Published in:
- Management Science, 1967, v. 13, n. 7, p. 568, doi. 10.1287/mnsc.13.7.568
- By:
- Publication type:
- Article
Mathematical Models and Marketing Management.
- Published in:
- 1965
- By:
- Publication type:
- Book Review
Mathematical models and methods in marketing.
- Published in:
- 1962
- By:
- Publication type:
- Book Review
Mathematical Models in Marketing (Book).
- Published in:
- 1975
- By:
- Publication type:
- Book Review
IS PROTECTIONISM ON THE RISE? ASSESSING NATIONAL TRADE POLICIES DURING THE CRISIS OF 2008.
- Published in:
- Review of Economics & Statistics, 2013, v. 95, n. 1, p. 342, doi. 10.1162/REST_a_00241
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- Publication type:
- Article
The Brand Positivity Effect: When Evaluation Confers Preference.
- Published in:
- Journal of Consumer Research, 2004, v. 31, n. 3, p. 643, doi. 10.1086/425099
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- Publication type:
- Article
Subjective Knowledge, Search Locations, and Consumer Choice.
- Published in:
- Journal of Consumer Research, 2004, v. 31, n. 3, p. 673, doi. 10.1086/425102
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- Publication type:
- Article
The Role of Attributions in Customer Satisfaction: A Reexamination.
- Published in:
- Journal of Consumer Research, 2004, v. 31, n. 2, p. 476, doi. 10.1086/422124
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- Publication type:
- Article
When Are Broader Brands Stronger Brands? An Accessibility Perspective on the Success of Brand Extensions.
- Published in:
- Journal of Consumer Research, 2004, v. 31, n. 2, p. 346, doi. 10.1086/422113
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- Publication type:
- Article
Extremeness Aversion and Attribute-Balance Effects in Choice.
- Published in:
- Journal of Consumer Research, 2004, v. 31, n. 2, p. 249, doi. 10.1086/422105
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- Publication type:
- Article
A Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments.
- Published in:
- Journal of Consumer Research, 2004, v. 31, n. 1, p. 43, doi. 10.1086/383422
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- Publication type:
- Article
Stimulus Context and the Formation of Consumer Ideals.
- Published in:
- Journal of Consumer Research, 2004, v. 31, n. 1, p. 112, doi. 10.1086/383428
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- Publication type:
- Article
Medium Maximization.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 1, doi. 10.1086/374702
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- Publication type:
- Article
The Formation of Market-Level Expectations and Its Covariates.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 115, doi. 10.1086/374694
- By:
- Publication type:
- Article
Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 56, doi. 10.1086/374698
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- Publication type:
- Article
Option Attachment: When Deliberating Makes Choosing Feel like Losing.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 15, doi. 10.1086/374701
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- Publication type:
- Article
Cognitive Determinants of Consumers' Time Perceptions: The Impact of Resources Required and Available.
- Published in:
- Journal of Consumer Research, 2003, v. 29, n. 4, p. 531, doi. 10.1086/346248
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- Publication type:
- Article
Looking Back: Exploring the Psychology of Queuing and the Effect of the Number of People Behind.
- Published in:
- Journal of Consumer Research, 2003, v. 29, n. 4, p. 517, doi. 10.1086/346247
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- Publication type:
- Article
The Time Course and Impact of Consumers' Erroneous Beliefs about Hedonic Contrast Effects.
- Published in:
- Journal of Consumer Research, 2003, v. 29, n. 4, p. 507, doi. 10.1086/346246
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- Publication type:
- Article
Consumer Perceptions of Price (Un)Fairness.
- Published in:
- Journal of Consumer Research, 2003, v. 29, n. 4, p. 474, doi. 10.1086/346244
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- Publication type:
- Article
Segment Congruence Analysis: A Method for Analyzing Association Among Alternative Bases for Market Segmentation.
- Published in:
- Journal of Consumer Research, 1977, v. 3, n. 4, p. 217, doi. 10.1086/208670
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- Publication type:
- Article
An Experimental Investigation of Causal Relations Among Cognitions, Affect, and Behavioral Intention.
- Published in:
- Journal of Consumer Research, 1977, v. 3, n. 4, p. 197, doi. 10.1086/208668
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- Publication type:
- Article
Consumer Segmentation Via Latent Class Analysis.
- Published in:
- Journal of Consumer Research, 1976, v. 3, n. 3, p. 170, doi. 10.1086/208664
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- Publication type:
- Article
Do Consumers Evaluate Products by Adding or Averaging Attribute Information.
- Published in:
- Journal of Consumer Research, 1976, v. 3, n. 2, p. 101, doi. 10.1086/208657
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- Publication type:
- Article
An Alternative Interpretation of the Linear learning Model of Brand Choice.
- Published in:
- Journal of Consumer Research, 1976, v. 3, n. 2, p. 76, doi. 10.1086/208654
- By:
- Publication type:
- Article
Dynamic Effects of Sponsoring: How Sponsorship Awareness Develops Over Time.
- Published in:
- Journal of Advertising, 2014, v. 43, n. 2, p. 142, doi. 10.1080/00913367.2013.835754
- By:
- Publication type:
- Article
EVALUATING THE MULTIVARIATE BETA BINOMIAL DISTRIBUTION FOR ESTIMATING MAGAZINE AND INTERNET EXPOSURE FREQUENCY DISTRIBUTIONS.
- Published in:
- Journal of Advertising, 2011, v. 40, n. 1, p. 7, doi. 10.2753/JOA0091-3367400101
- By:
- Publication type:
- Article
Mathematics, Models, and Marketing.
- Published in:
- Human Relations, 1965, v. 18, n. 3, p. 289, doi. 10.1177/001872676501800308
- By:
- Publication type:
- Article
Designing a fuzzy multi-objective mathematical model of four-stage perishable supply chain using an operational, financial and marketing approach under Benders' uncertainty state and decomposition analysis.
- Published in:
- International Journal of Nonlinear Analysis & Applications, 2025, v. 16, n. 4, p. 41, doi. 10.22075/ijnaa.2023.31485.4642
- By:
- Publication type:
- Article
Strike Rate Matrices for Integrating Marketing and Production During the Tendering Process in Make-to-Order Subcontractors.
- Published in:
- International Transactions in Operational Research, 1997, v. 4, n. 4, p. 251, doi. 10.1111/j.1475-3995.1997.tb00081.x
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- Publication type:
- Article
Role of noise in a market model with stochastic volatility.
- Published in:
- European Physical Journal B: Condensed Matter, 2006, v. 53, n. 3, p. 405, doi. 10.1140/epjb/e2006-00388-1
- By:
- Publication type:
- Article