Medium Maximization.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 1, doi. 10.1086/374702
- By:
- Publication type:
- Article
Works matching IS 00935301 AND DT 2003 AND VI 30 AND IP 1
Results: 11
1
2
The Positivity Effect in Perceptions of Services: Seen One, Seen Them All?
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 125, doi. 10.1086/374693
- By:
- Publication type:
- Article
3
The Formation of Market-Level Expectations and Its Covariates.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 115, doi. 10.1086/374694
- By:
- Publication type:
- Article
4
The Effect of Expected Variability of Product Quality and Attribute Uniqueness on Family Brand Evaluations.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 105, doi. 10.1086/374695
- By:
- Publication type:
- Article
5
The Effects of Time Constraints on Consumers' Judgments of Prices and Products.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 92, doi. 10.1086/374696
- By:
- Publication type:
- Article
6
Do Reverse-Worded Items Confound Measures in Cross-Cultural Consumer Research? The Case of the Material Values Scale.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 72, doi. 10.1086/374697
- By:
- Publication type:
- Article
7
Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 56, doi. 10.1086/374698
- By:
- Publication type:
- Article
8
Do Not Go Cheaply into That Good Night: Death-Ritual Consumption in Asante, Ghana.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 41, doi. 10.1086/374699
- By:
- Publication type:
- Article
9
Shifting Selves and Decision Making: The Effects of Self-Construal Priming on Consumer Risk-Taking.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 30, doi. 10.1086/374700
- By:
- Publication type:
- Article
10
Option Attachment: When Deliberating Makes Choosing Feel like Losing.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 15, doi. 10.1086/374701
- By:
- Publication type:
- Article
11
A Meta-analysis of the Spacing Effect in Verbal Learning: Implications for Research on Advertising Repetition and Consumer Memory.
- Published in:
- Journal of Consumer Research, 2003, v. 30, n. 1, p. 138, doi. 10.1086/374692
- By:
- Publication type:
- Article