Results: 15
Message Order Effects in Persuasion: An Attitude Strength Perspective.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 205, doi. 10.1086/209393
- By:
- Publication type:
- Article
How Ambiguous Cropped Objects in Ad Photos Can Affect Product Evaluations.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 190, doi. 10.1086/209392
- By:
- Publication type:
- Article
Hermeneutics and Consumer Research.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 55, doi. 10.1086/209382
- By:
- Publication type:
- Article
Advertising Repetition and Variation Strategies: Implications for Understanding Attitude Strength.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 176, doi. 10.1086/209391
- By:
- Publication type:
- Article
Adolescent Skepticism toward TV Advertising and Knowledge of Advertiser Tactics.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 165, doi. 10.1086/209390
- By:
- Publication type:
- Article
The Impact of Audiovisual Information on Children's Product-related Recall.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 154, doi. 10.1086/209389
- By:
- Publication type:
- Article
The Moderating Effects of Message Framing and Source Credibility on the Price-perceived Risk Relationship.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 145, doi. 10.1086/209388
- By:
- Publication type:
- Article
Accepted Risk and Alcohol Use during Pregnancy.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 135, doi. 10.1086/209387
- By:
- Publication type:
- Article
A Model of Perceived Risk and Intended Risk-handling Activity.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 119, doi. 10.1086/209386
- By:
- Publication type:
- Article
Incorporating Choice into an Attitudinal Framework: Analyzing Models of Mental Comparison Processes.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 100, doi. 10.1086/209385
- By:
- Publication type:
- Article
Restructuring: Constructive Processing of Information Displays in Consumer Choice.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 83, doi. 10.1086/209384
- By:
- Publication type:
- Article
Consumer Knowledge Assessment.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 71, doi. 10.1086/209383
- By:
- Publication type:
- Article
Atravesando Fronteras/Border Crossings: A Critical Ethnographic Exploration of the Consumer Acculturation of Mexican Immigrants.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 32, doi. 10.1086/209381
- By:
- Publication type:
- Article
The Persuasion Knowledge Model: How People Cope with Persuasion Attempts.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 1, doi. 10.1086/209380
- By:
- Publication type:
- Article
Editorial.
- Published in:
- Journal of Consumer Research, 1994, v. 21, n. 1, p. 1
- Publication type:
- Article