Works matching IS 00935301 AND DT 1987 AND VI 14 AND IP 2
Results: 13
Using Response Latency to Assess Spokesperson Effectiveness.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 295, doi. 10.1086/209114
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- Article
A Comparison of Group Differences in Food Consumption Using Household Refuse.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 289, doi. 10.1086/209113
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- Publication type:
- Article
Cognitive Processes Used by Survey Respondents to Answer Behavioral Frequency Questions.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 280, doi. 10.1086/209112
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- Article
Household Decision Behavior: The Impact of Husbands' and Wives' Sex Role Orientation.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 264, doi. 10.1086/209111
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- Article
A Lifestyle Typology to Model Young Male Drinking and Driving.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 257, doi. 10.1086/209110
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- Article
An Investigation of Utility-Directed Cutoff Selection.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 240, doi. 10.1086/209109
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- Article
Preschoolers' Understanding of the Informational Function of Television Advertising.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 229, doi. 10.1086/209108
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- Article
The Nature and Methodological Implications of the Cognitive Representation of Products.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 214, doi. 10.1086/209107
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- Publication type:
- Article
Effects of Quality and Quantity of Information on Decision Effectiveness.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 200, doi. 10.1086/209106
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- Article
The Buying Impulse.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 189, doi. 10.1086/209105
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- Publication type:
- Article
"May Your Life Be Marvelous:" English Language Labelling and the Semiotics of Japanese Promotion.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 174, doi. 10.1086/209104
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- Article
The Learning of Multiattribute Judgment Policies.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 155, doi. 10.1086/209103
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- Article
Effects of Framing on Evaluation of Comparable and Noncomparable Alternatives by Expert and Novice Consumers.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 2, p. 141, doi. 10.1086/209102
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- Publication type:
- Article