La comunicación en los planes estratégicos de bibliotecas universitarias españolas.
- Published in:
- Palabra Clave (1666-2938), 2021, v. 10, n. 2, p. 1, doi. 10.24215/18539912e127
- By:
- Publication type:
- Article
Works matching DE "LIBRARY marketing"
Results: 272
1
2
Marketing the 21st Century Library: The Time is Now.
- Published in:
- 2016
- By:
- Publication type:
- Book Review
3
Access Services Management Measures Revisited: From Triage to Marketing to Disarticulation.
- Published in:
- Journal of Access Services, 2010, v. 7, n. 2, p. 84, doi. 10.1080/15367961003620125
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- Publication type:
- Article
4
The Contemporary Grade of Marketing of Library Products and Services in M. Kumarasamy College of Engineering: An Investigative Study.
- Published in:
- Asian Journal of Information Science & Technology (AJIST), 2019, v. 9, p. 58, doi. 10.51983/ajist-2019.9.s1.221
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- Publication type:
- Article
5
The Eras Tour of library marketing.
- Published in:
- Public Services Quarterly, 2023, v. 19, n. 4, p. 302, doi. 10.1080/15228959.2023.2247321
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- Publication type:
- Article
6
"How do you do, fellow kids?": staying relevant with college students on your academic library's social media.
- Published in:
- Public Services Quarterly, 2023, v. 19, n. 3, p. 233, doi. 10.1080/15228959.2023.2229730
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- Publication type:
- Article
7
Building a library brand: five strategies for solo marketers.
- Published in:
- Public Services Quarterly, 2021, v. 17, n. 2, p. 129, doi. 10.1080/15228959.2021.1896414
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- Publication type:
- Article
8
Accessible and engaging graphic design.
- Published in:
- Public Services Quarterly, 2020, v. 16, n. 3, p. 194, doi. 10.1080/15228959.2020.1772168
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- Publication type:
- Article
9
Reaching Out and Reaching In: Prioritizing Kindness and Collaboration with Student Outreach.
- Published in:
- Public Services Quarterly, 2019, v. 15, n. 4, p. 352, doi. 10.1080/15228959.2019.1662362
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- Publication type:
- Article
10
Goodbye, Paley... Hello, Charles!: Marketing a Library Move.
- Published in:
- Public Services Quarterly, 2019, v. 15, n. 3, p. 256, doi. 10.1080/15228959.2019.1619496
- By:
- Publication type:
- Article
11
Generating and Framing Content: Strategic Multi-Platform Content Marketing in Academic Libraries.
- Published in:
- 2019
- By:
- Publication type:
- Report
12
Implementing Augmented Reality in Academic Libraries.
- Published in:
- Public Services Quarterly, 2017, v. 13, n. 3, p. 190, doi. 10.1080/15228959.2017.1338541
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- Publication type:
- Article
13
Marketing is Our Game: Tackling the Library Awareness Gap.
- Published in:
- 2016
- By:
- Publication type:
- Essay
14
Circulating a Good Service Model at Its Core: Circulation!
- Published in:
- Public Services Quarterly, 2009, v. 5, n. 2, p. 143, doi. 10.1080/15228950902851583
- By:
- Publication type:
- Article
15
Rewards for Good Marketing.
- Published in:
- Public Services Quarterly, 2009, v. 5, n. 1, p. 65, doi. 10.1080/15228950802631267
- By:
- Publication type:
- Article
16
A Brand New Way of Looking at Library Marketing.
- Published in:
- Public Services Quarterly, 2008, v. 4, n. 1, p. 73, doi. 10.1080/15228950802135806
- By:
- Publication type:
- Article
17
First Chair Chats: Reflections on a Virtual Pilot Collaboration.
- Published in:
- Music Reference Services Quarterly, 2021, v. 24, n. 1/2, p. 28, doi. 10.1080/10588167.2021.1853406
- By:
- Publication type:
- Article
18
Exploring Strategies for Marketing Library Products and Services in University Libraries in Ghana.
- Published in:
- International Information & Library Review, 2023, v. 55, n. 2, p. 143, doi. 10.1080/10572317.2022.2100217
- By:
- Publication type:
- Article
19
Applications of Business Presentation Techniques to One-Shot Library Instruction.
- Published in:
- College & Undergraduate Libraries, 2015, v. 22, n. 1, p. 61, doi. 10.1080/10691316.2015.1001243
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- Publication type:
- Article
20
Advertise with Confidence: Evaluating Advertising Assessment in Light of Business Best Practices.
- Published in:
- College & Undergraduate Libraries, 2015, v. 22, n. 1, p. 45, doi. 10.1080/10691316.2013.876903
- By:
- Publication type:
- Article
21
Learning from Our Mistakes: Reflections on Customer Service and How to Improve It at the Reference Desk.
- Published in:
- College & Undergraduate Libraries, 2013, v. 20, n. 2, p. 144, doi. 10.1080/10691316.2013.789661
- By:
- Publication type:
- Article
22
Načrtovanje trženja v visokošolski knjižnici: primer Centralne ekonomske knjižnice.
- Published in:
- Library / Knjižnica, 2022, v. 66, n. 3/4, p. 109
- By:
- Publication type:
- Article
23
RADIJSKA ODDAJA O KNJIGAH IN KNJIŽNICAH KOT SREDSTVO PROMOCIJE SPLOŠNE KNJIŽNICE: ZAPIS OB 200. ODDAJITVOJA, MOJA, NAŠA KNJIŽNICA.
- Published in:
- Library / Knjižnica, 2013, v. 57, n. 2/3, p. 95
- By:
- Publication type:
- Article
24
Mr. Turbulent: A Critical Edition.
- Published in:
- Restoration & 18th Century Theatre Research, 2022, v. 34, p. 150, doi. 10.5325/rectr.34.0150
- By:
- Publication type:
- Article
25
The Accidental Library Marketer by Kathy Dempsey.
- Published in:
- 2010
- By:
- Publication type:
- Book Review
26
Marketing the Library in a Digital World.
- Published in:
- Serials Librarian, 2010, v. 58, n. 1-4, p. 182, doi. 10.1080/03615261003625729
- By:
- Publication type:
- Article
27
Marketing Library Database Services to End Users: Peer-to-Peer Outreach Using the Student Ambassador Program (SAm).
- Published in:
- Serials Librarian, 2009, v. 56, n. 1-4, p. 250, doi. 10.1080/03615260802687088
- By:
- Publication type:
- Article
28
Involving the Library and Campus Community in Institutional Repository Projects.
- Published in:
- Serials Librarian, 2008, v. 55, n. 4, p. 568, doi. 10.1080/03615260802380411
- By:
- Publication type:
- Article
29
Referral Marketing Campaigns: "Slashdotting" Electronic Resources.
- Published in:
- Serials Librarian, 2007, v. 53, n. 3, p. 193, doi. 10.1300/J123v53n03_13
- Publication type:
- Article
30
Using RSS Feeds to Alert Users to Electronic Resources.
- Published in:
- Serials Librarian, 2007, v. 53, n. 3, p. 183, doi. 10.1300/J123v53n03_12
- Publication type:
- Article
31
A Successful Promotional Campaign: We Can't Keep Quiet About Our Electronic Resources.
- Published in:
- Serials Librarian, 2007, v. 53, n. 3, p. 41, doi. 10.1300/J123v53n03_04
- Publication type:
- Article
32
Thinking Outside of the Library Box: The Library Communication Manager.
- Published in:
- Serials Librarian, 2007, v. 53, n. 3, p. 17, doi. 10.1300/J123v53n03_03
- Publication type:
- Article
33
Basic Marketing and Promotion Concepts.
- Published in:
- Serials Librarian, 2007, v. 53, n. 3, p. 5, doi. 10.1300/J123v53n03_02
- Publication type:
- Article
34
E-textbooks: opportunities, innovations, distractions and dilemmas.
- Published in:
- Serials, 2007, v. 20, n. 2, p. 98, doi. 10.1629/2098
- By:
- Publication type:
- Article
35
Marketing the library: using technology to increase visibility, impact and reader engagement.
- Published in:
- Serials, 2007, v. 20, n. 2, p. 92, doi. 10.1629/2092
- By:
- Publication type:
- Article
36
Editorial.
- Published in:
- Serials, 2007, v. 20, n. 2, p. 81, doi. 10.1629/2081
- Publication type:
- Article
37
Know Your Crowd: A Case Study in Digital Collection Marketing.
- Published in:
- Reference Librarian, 2017, v. 58, n. 3, p. 190, doi. 10.1080/02763877.2016.1271758
- By:
- Publication type:
- Article
38
The Reference Desk, Points-of-Sale, and the Building of Loyalty: Applications of Customer Relationship Management Techniques to Library Marketing.
- Published in:
- Reference Librarian, 2013, v. 54, n. 4, p. 320, doi. 10.1080/02763877.2013.806236
- By:
- Publication type:
- Article
39
Free Prize Inside! Embedded Librarianship and Faculty Collaboration at a Small-Sized Private University.
- Published in:
- Reference Librarian, 2013, v. 54, n. 3, p. 181, doi. 10.1080/02763877.2013.770351
- By:
- Publication type:
- Article
40
Using Mobile Tools for Advocacy.
- Published in:
- Reference Librarian, 2012, v. 53, n. 3, p. 297, doi. 10.1080/02763877.2012.678789
- By:
- Publication type:
- Article
41
Mobile Services for Broke Libraries: 10 Steps to Mobile Success.
- Published in:
- Reference Librarian, 2012, v. 53, n. 3, p. 313, doi. 10.1080/02763877.2012.679195
- By:
- Publication type:
- Article
42
Twenty Tips for Creating Your Library's First Mobile Web site.
- Published in:
- Reference Librarian, 2012, v. 53, n. 3, p. 310, doi. 10.1080/02763877.2012.679181
- By:
- Publication type:
- Article
43
Is Mobile Marketing Right for Your Organization?
- Published in:
- Reference Librarian, 2011, v. 52, n. 1/2, p. 166, doi. 10.1080/02763877.2011.528339
- By:
- Publication type:
- Article
44
Tag, You're It! Using QR Codes to Promote Library Services.
- Published in:
- Reference Librarian, 2011, v. 52, n. 1/2, p. 68, doi. 10.1080/02763877.2011.521883
- By:
- Publication type:
- Article
45
Will They Come? Get Out the Word about Going Mobile.
- Published in:
- Reference Librarian, 2011, v. 52, n. 1/2, p. 20, doi. 10.1080/02763877.2010.520111
- By:
- Publication type:
- Article
46
Making Twitter Work: A Guide for the Uninitiated, the Skeptical, and the Pragmatic.
- Published in:
- Reference Librarian, 2011, v. 52, n. 1/2, p. 146, doi. 10.1080/02763877.2011.527607
- By:
- Publication type:
- Article
47
Collaborative Marketing for Virtual Reference: The My Info Quest Experience.
- Published in:
- Reference Librarian, 2011, v. 52, n. 1/2, p. 36, doi. 10.1080/02763877.2011.521737
- By:
- Publication type:
- Article
48
Engaging LIS Students in Reference Work Through Online Answer Boards.
- Published in:
- Reference Librarian, 2010, v. 51, n. 2, p. 97, doi. 10.1080/02763870903579455
- By:
- Publication type:
- Article
49
Selling the Learning Organization.
- Published in:
- Mississippi Libraries, 2013, v. 76, n. 2, p. 15
- By:
- Publication type:
- Article
50
Mind Your Business: Reaching the Small Business Owner and Entrepreneur Through Community Partnership and Programming.
- Published in:
- Journal of Library Administration, 2014, v. 54, n. 3, p. 187, doi. 10.1080/01930826.2014.915164
- By:
- Publication type:
- Article