Works matching IS 00920703 AND DT 2014 AND VI 42 AND IP 5
1
- Journal of the Academy of Marketing Science, 2014, v. 42, n. 5, p. 545, doi. 10.1007/s11747-014-0369-6
- Choi, Jungsil;
- Li, Yexin;
- Rangan, Priyamvadha;
- Chatterjee, Promothesh;
- Singh, Surendra
- Article
2
- Journal of the Academy of Marketing Science, 2014, v. 42, n. 5, p. 490, doi. 10.1007/s11747-014-0373-x
- Pappu, Ravi;
- Cornwell, T. Bettina
- Article
3
- Journal of the Academy of Marketing Science, 2014, v. 42, n. 5, p. 558, doi. 10.1007/s11747-014-0370-0
- Auh, Seigyoung;
- Menguc, Bulent;
- Jung, Yeon
- Article
4
- Journal of the Academy of Marketing Science, 2014, v. 42, n. 5, p. 511, doi. 10.1007/s11747-014-0375-8
- Rouziès, Dominique;
- Hulland, John
- Article
5
- Journal of the Academy of Marketing Science, 2014, v. 42, n. 5, p. 471, doi. 10.1007/s11747-014-0377-6
- Cron, William;
- Baldauf, Artur;
- Leigh, Thomas;
- Grossenbacher, Samuel
- Article
6
- Journal of the Academy of Marketing Science, 2014, v. 42, n. 5, p. 528, doi. 10.1007/s11747-013-0357-2
- Yim, Mark;
- Yoo, Seung-Chul;
- Sauer, Paul;
- Seo, Joo
- Article
