Works matching IS 00920703 AND DT 2011 AND VI 39 AND IP 3
Results: 8
The influence of redemption time frame on responses to incentives.
- Published in:
- Journal of the Academy of Marketing Science, 2011, v. 39, n. 3, p. 363, doi. 10.1007/s11747-010-0201-x
- By:
- Publication type:
- Article
Benefits and challenges of conducting multiple methods research in marketing.
- Published in:
- 2011
- By:
- Publication type:
- Report
Productive play time: the effect of practice on consumer demand for hedonic experiences.
- Published in:
- Journal of the Academy of Marketing Science, 2011, v. 39, n. 3, p. 376, doi. 10.1007/s11747-010-0205-6
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- Publication type:
- Article
Managing rewards to enhance relational worth.
- Published in:
- Journal of the Academy of Marketing Science, 2011, v. 39, n. 3, p. 341, doi. 10.1007/s11747-010-0206-5
- By:
- Publication type:
- Article
Breaking bread with Abraham's children: Christians, Jews and Muslims' holiday consumption in dominant, minority and diasporic communities.
- Published in:
- Journal of the Academy of Marketing Science, 2011, v. 39, n. 3, p. 429, doi. 10.1007/s11747-010-0209-2
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- Publication type:
- Article
Brand personality appeal: conceptualization and empirical validation.
- Published in:
- Journal of the Academy of Marketing Science, 2011, v. 39, n. 3, p. 392, doi. 10.1007/s11747-010-0208-3
- By:
- Publication type:
- Article
Drivers of sales performance: a contemporary meta-analysis. Have salespeople become knowledge brokers?
- Published in:
- Journal of the Academy of Marketing Science, 2011, v. 39, n. 3, p. 407, doi. 10.1007/s11747-010-0211-8
- By:
- Publication type:
- Article
Multiple emotional contagions in service encounters.
- Published in:
- Journal of the Academy of Marketing Science, 2011, v. 39, n. 3, p. 449, doi. 10.1007/s11747-010-0210-9
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- Publication type:
- Article