Works matching IS 00920703 AND DT 2010 AND VI 38 AND IP 3
Results: 8
Product competitiveness and beating analyst earnings target.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 253, doi. 10.1007/s11747-009-0158-9
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The service quality-satisfaction link revisited: exploring asymmetries and dynamics.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 288, doi. 10.1007/s11747-009-0152-2
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Sales promotions and channel coordination.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 383, doi. 10.1007/s11747-009-0161-1
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Customer relationship management and firm performance: the mediating role of business strategy.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 326, doi. 10.1007/s11747-009-0164-y
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The differing and mediating roles of trust and relationship commitment in service relationship maintenance and development.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 303, doi. 10.1007/s11747-009-0163-z
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Great expectations and broken promises: misleading claims, product failure, expectancy disconfirmation and consumer distrust.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 347, doi. 10.1007/s11747-009-0168-7
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Antecedents and consequences of adaptive selling confidence and behavior: a dyadic analysis of salespeople and their customers.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 363, doi. 10.1007/s11747-009-0166-9
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On the importance of complaint handling design: a multi-level analysis of the impact in specific complaint situations.
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- Journal of the Academy of Marketing Science, 2010, v. 38, n. 3, p. 265, doi. 10.1007/s11747-009-0172-y
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- Article