Call for Papers.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 103, doi. 10.1007/s11621-015-0505-9
- Publication type:
- Article
Works matching IS 18656544 AND DT 2015 AND VI 32 AND IP 1
Results: 14
1
2
Internal Branding - Relevance, Management and Challenges.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 52, doi. 10.1007/s11621-015-0506-8
- By:
- Publication type:
- Article
3
Design Thinking Tools: Early Insights Accelerate Marketers' Success.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 40, doi. 10.1007/s11621-015-0507-7
- By:
- Publication type:
- Article
4
Job-to-be-done-Logik in der Praxis.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 12, doi. 10.1007/s11621-015-0508-6
- By:
- Publication type:
- Article
5
Von der Marktbearbeitung zur Customer Experience - Neue Impulse für das moderne Marketing.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 22, doi. 10.1007/s11621-015-0509-5
- By:
- Publication type:
- Article
6
Vom Produkthersteller zum Serviceanbieter - Geschäftsmodelle der Servicetransformation.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 28, doi. 10.1007/s11621-015-0510-z
- By:
- Publication type:
- Article
7
'Unser oberstes Ziel ist, ein einheitliches Kundenerlebnis zu schaffen'.
- Published in:
- 2015
- By:
- Publication type:
- Interview
8
Energizing Companies through Customer Compliments.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 80, doi. 10.1007/s11621-015-0512-x
- By:
- Publication type:
- Article
9
Die digitale Transformation als Treiber digitaler Markenführung.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 62, doi. 10.1007/s11621-015-0513-9
- By:
- Publication type:
- Article
10
How Social Media Transforms Brand Management.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 70, doi. 10.1007/s11621-015-0514-8
- By:
- Publication type:
- Article
11
Buchrezensionen.
- Published in:
- 2015
- By:
- Publication type:
- Book Review
12
Perspektivenwechsel im Sponsoringmanagement.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 90, doi. 10.1007/s11621-015-0516-6
- By:
- Publication type:
- Article
13
Marketing Transformation.
- Published in:
- 2015
- By:
- Publication type:
- Editorial
14
Literatur zum Thema: Marketing Transformation.
- Published in:
- Marketing Review St. Gallen, 2015, v. 32, n. 1, p. 101, doi. 10.1007/s11621-015-0504-x
- Publication type:
- Article