Works matching IS 09230645 AND DT 2024 AND VI 35 AND IP 4
Results: 10
The Turing test of online reviews: Can we tell the difference between human-written and GPT-4-written online reviews?
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 651, doi. 10.1007/s11002-024-09729-3
- By:
- Publication type:
- Article
Modeling misinformation spread for policy evaluation: a parsimonious framework.
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 635, doi. 10.1007/s11002-024-09724-8
- By:
- Publication type:
- Article
Breaking the news: how does CEO media coverage influence consumer and investor evaluations?
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 617, doi. 10.1007/s11002-024-09720-y
- By:
- Publication type:
- Article
Participant multitasking in online studies.
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 603, doi. 10.1007/s11002-024-09718-6
- By:
- Publication type:
- Article
Does the presentation of true costs at the point of purchase nudge consumers toward sustainable product options?
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 589, doi. 10.1007/s11002-023-09713-3
- By:
- Publication type:
- Article
Life insurance, loss aversion, and temporal orientation: a field experiment and replication with young adults.
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 575, doi. 10.1007/s11002-023-09712-4
- By:
- Publication type:
- Article
Consumers' minimum time investments in meaningful consumption.
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 561, doi. 10.1007/s11002-023-09709-z
- By:
- Publication type:
- Article
Online communication styles of narcissistic content and low versus high social media engagement: evidence from Instagram.
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 547, doi. 10.1007/s11002-023-09707-1
- By:
- Publication type:
- Article
More of the same: Painful payment methods decrease variety seeking.
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 533, doi. 10.1007/s11002-023-09706-2
- By:
- Publication type:
- Article
Don't get embarrassed, get creative! How creative thinking helps mitigate consumer embarrassment.
- Published in:
- Marketing Letters, 2024, v. 35, n. 4, p. 519, doi. 10.1007/s11002-023-09698-z
- By:
- Publication type:
- Article