Works matching IS 09230645 AND DT 2014 AND VI 25 AND IP 3

Results: 8

    • Advancing consumer neuroscience.

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 257, doi. 10.1007/s11002-014-9306-1
      By:
      • Smidts, Ale;
      • Hsu, Ming;
      • Sanfey, Alan;
      • Boksem, Maarten;
      • Ebstein, Richard;
      • Huettel, Scott;
      • Kable, Joe;
      • Karmarkar, Uma;
      • Kitayama, Shinobu;
      • Knutson, Brian;
      • Liberzon, Israel;
      • Lohrenz, Terry;
      • Stallen, Mirre;
      • Yoon, Carolyn
      Publication type:
      Article

    • Beware of black swans: Taking stock of the description-experience gap in decision under uncertainty.

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 269, doi. 10.1007/s11002-014-9316-z
      By:
      • Palma, André;
      • Abdellaoui, Mohammed;
      • Attanasi, Giuseppe;
      • Ben-Akiva, Moshe;
      • Erev, Ido;
      • Fehr-Duda, Helga;
      • Fok, Dennis;
      • Fox, Craig;
      • Hertwig, Ralph;
      • Picard, Nathalie;
      • Wakker, Peter;
      • Walker, Joan;
      • Weber, Martin
      Publication type:
      Article

    • Structural models of complementary choices.

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 245, doi. 10.1007/s11002-014-9309-y
      By:
      • Berry, Steve;
      • Khwaja, Ahmed;
      • Kumar, Vineet;
      • Musalem, Andres;
      • Wilbur, Kenneth;
      • Allenby, Greg;
      • Anand, Bharat;
      • Chintagunta, Pradeep;
      • Hanemann, W.;
      • Jeziorski, Przemek;
      • Mele, Angelo
      Publication type:
      Article

    • How do firms make money selling digital goods online?

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 331, doi. 10.1007/s11002-014-9310-5
      By:
      • Lambrecht, Anja;
      • Goldfarb, Avi;
      • Bonatti, Alessandro;
      • Ghose, Anindya;
      • Goldstein, Daniel;
      • Lewis, Randall;
      • Rao, Anita;
      • Sahni, Navdeep;
      • Yao, Song
      Publication type:
      Article

    • Choice and self: how synchronic and diachronic identity shape choices and decision making.

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 281, doi. 10.1007/s11002-014-9312-3
      By:
      • Urminsky, Oleg;
      • Bartels, Daniel;
      • Giuliano, Paola;
      • Newman, George;
      • Puntoni, Stefano;
      • Rips, Lance
      Publication type:
      Article

    • Consumer and managerial goals in assortment choice and design.

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 293, doi. 10.1007/s11002-014-9307-0
      By:
      • Kahn, Barbara;
      • Chernev, Alexander;
      • Böckenholt, Ulf;
      • Bundorf, Kate;
      • Draganska, Michaela;
      • Hamilton, Ryan;
      • Meyer, Robert;
      • Wertenbroch, Klaus
      Publication type:
      Article

    • The interrelationships between brand and channel choice.

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 319, doi. 10.1007/s11002-014-9305-2
      By:
      • Neslin, Scott;
      • Jerath, Kinshuk;
      • Bodapati, Anand;
      • Bradlow, Eric;
      • Deighton, John;
      • Gensler, Sonja;
      • Lee, Leonard;
      • Montaguti, Elisa;
      • Telang, Rahul;
      • Venkatesan, Raj;
      • Verhoef, Peter;
      • Zhang, Z.
      Publication type:
      Article

    • Consumer substitution decisions: an integrative framework.

      Published in:
      Marketing Letters, 2014, v. 25, n. 3, p. 305, doi. 10.1007/s11002-014-9313-2
      By:
      • Hamilton, Rebecca;
      • Thompson, Debora;
      • Arens, Zachary;
      • Blanchard, Simon;
      • Häubl, Gerald;
      • Kannan, P.;
      • Khan, Uzma;
      • Lehmann, Donald;
      • Meloy, Margaret;
      • Roese, Neal;
      • Thomas, Manoj
      Publication type:
      Article