Bidding behaviors in charity auctions.
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 17, doi. 10.1007/s11002-013-9264-z
- By:
- Publication type:
- Article
Works matching IS 09230645 AND DT 2015 AND VI 26 AND IP 1
Results: 8
1
2
Consumer reactions to business-nonprofit alliances: Who benefits and when?
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 29, doi. 10.1007/s11002-013-9265-y
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- Publication type:
- Article
3
Exploring the small movie profitability puzzle.
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 43, doi. 10.1007/s11002-013-9266-x
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- Publication type:
- Article
4
Chinese migrant workers' adoption of urban consumer habits.
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 57, doi. 10.1007/s11002-013-9267-9
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- Publication type:
- Article
5
Digging for gold with a simple tool: Validating text mining in studying electronic word-of-mouth (eWOM) communication.
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 67, doi. 10.1007/s11002-013-9268-8
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- Publication type:
- Article
6
When is the best time to reactivate your inactive customers?
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 81, doi. 10.1007/s11002-013-9269-7
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- Publication type:
- Article
7
Are points like money? An empirical investigation of reward promotion effectiveness for multicategory retailers.
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 99, doi. 10.1007/s11002-013-9270-1
- By:
- Publication type:
- Article
8
The adoption of customer service improvement practices.
- Published in:
- Marketing Letters, 2015, v. 26, n. 1, p. 1, doi. 10.1007/s11002-013-9263-0
- By:
- Publication type:
- Article