Targeting Miss Daisy: Using age and gender to target unethical sales tactics.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 67, doi. 10.1007/s11002-013-9242-5
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- Publication type:
- Article
Works matching IS 09230645 AND DT 2014 AND VI 25 AND IP 1
Results: 8
1
2
There is nothing permanent except change-analyzing individual price dynamics in 'pay-what-you-want' situations.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 25, doi. 10.1007/s11002-013-9237-2
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- Publication type:
- Article
3
Dominant retailers' incentives for product quality in asymmetric distribution channels.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 93, doi. 10.1007/s11002-013-9245-2
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- Publication type:
- Article
4
The same old song: The power of familiarity in music choice.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 1, doi. 10.1007/s11002-013-9238-1
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- Publication type:
- Article
5
The impact of retail out-of-stock options on preferences: The role of consumers' desire for assimilation versus differentiation.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 53, doi. 10.1007/s11002-013-9241-6
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- Publication type:
- Article
6
Are maximizers blind to the future? When today's best does not make for a better tomorrow.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 77, doi. 10.1007/s11002-013-9243-4
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- Publication type:
- Article
7
Predicting product life cycle patterns.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 37, doi. 10.1007/s11002-013-9239-0
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- Publication type:
- Article
8
The role of position, type, and combination of sound symbolism imbeds in brand names.
- Published in:
- Marketing Letters, 2014, v. 25, n. 1, p. 13, doi. 10.1007/s11002-013-9236-3
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- Publication type:
- Article