Trading Stamps: Their Role in Today's Marketplace.
- Published in:
- Journal of the Academy of Marketing Science, 1978, v. 6, n. 2, p. 70, doi. 10.1007/BF02721823
- By:
- Publication type:
- Article
Works matching IS 00920703 AND DT 1978 AND VI 6 AND IP 2
Results: 10
1
2
SYSTEMATIC SELLING (Book Review).
- Published in:
- 1978
- By:
- Publication type:
- Book Review
3
MANAGEMENT OF SALES FORECASTING (Book Review).
- Published in:
- 1978
- By:
- Publication type:
- Book Review
4
THE CULTURAL ENVIRONMENT OF INTERNATIONAL BUSINESS (Book Review).
- Published in:
- 1978
- By:
- Publication type:
- Book Review
5
Identifying Brand Performance by Shift-Share Analysis.
- Published in:
- Journal of the Academy of Marketing Science, 1978, v. 6, n. 2, p. 126, doi. 10.1007/BF02721828
- By:
- Publication type:
- Article
6
ADVERTISING & MARKETING RESEARCH: A NEW METHODOLOGY (Book Review).
- Published in:
- 1978
- By:
- Publication type:
- Book Review
7
Profiling BankAmericard (Visa) and Master Charge Holders.
- Published in:
- Journal of the Academy of Marketing Science, 1978, v. 6, n. 2, p. 101, doi. 10.1007/BF02721826
- By:
- Publication type:
- Article
8
The Use of Students as Experimental Subjects in Marketing Research.
- Published in:
- Journal of the Academy of Marketing Science, 1978, v. 6, n. 2, p. 114, doi. 10.1007/BF02721827
- By:
- Publication type:
- Article
9
Can Effort/Satisfaction Theory Explain Price/Quality Relationships?
- Published in:
- Journal of the Academy of Marketing Science, 1978, v. 6, n. 2, p. 91, doi. 10.1007/BF02721825
- By:
- Publication type:
- Article
10
An Empirical Investigation of the Appropriateness of the Product Life Cycle to Municipal Library Services.
- Published in:
- Journal of the Academy of Marketing Science, 1978, v. 6, n. 2, p. 77, doi. 10.1007/BF02721824
- By:
- Publication type:
- Article