Works matching DE "RADIO advertising"

Results: 239

Adaptive music resizing with stretching, cropping and insertion.

Published in:

Multimedia Systems, 2013, v. 19, n. 4, p. 359, doi. 10.1007/s00530-012-0289-6

By:

Liu, Zhang;
Wang, Chaokun;
Wang, Jianmin;
Wang, Hao;
Bai, Yiyuan

Publication type:

Article

Youth Exposure to Alcohol Advertising on Radio -- United States, June-August 2004.

Published in:

MMWR: Morbidity & Mortality Weekly Report, 2006, v. 55, n. 34, p. 937

By:

Jernigan, D. H.;
Ostroff, J.;
Ross, C. S.;
Naimi, T. S.;
Brewer, R. D.

Publication type:

Article

Emergency Warning Dissemination in a Multiplex Social Network.

Published in:

Journal of Artificial Societies & Social Simulation, 2023, v. 26, n. 1, p. 1, doi. 10.18564/jasss.4946

By:

Koll, Charles;
Lindell, Michael K.;
Chen Chen;
Haizhong Wang

Publication type:

Article

Marketing Promotion Analysis in Medical Checkup Unit at PMI Hospital in 2011.

Published in:

KnE Life Sciences, 2019, v. 2019, p. 274, doi. 10.18502/kls.v4i10.3796

By:

Surtikanthi, Dian

Publication type:

Article

دور الإعلان الإذاعي في تعزيز قرارات الشراء لدى المواطن العراقي

Published in:

Al-Bahith Al-Aalami, 2019, v. 11, n. 43, p. 77, doi. 10.33282/abaa.v11i43.245

By:

مدين عمران التميمي;
محمد رشك كاظم

Publication type:

Article

“Miedo a ese fierrito”: Imperio Argentina y su experiencia radiofónica en la Argentina de mediados del siglo XX.

Published in:

Imagofagia, 2022, n. 26, p. 183

By:

Miranda, Laura

Publication type:

Article

Dermatology campaign from Zoetis.

Published in:: Veterinary Ireland Journal, 2024, v. 14, n. 5, p. 257
Publication type:: Article

New animal-assisted education programme.

Published in:: Veterinary Ireland Journal, 2024, v. 14, n. 5, p. 257
Publication type:: Article

In brief.

Published in:: Nursing Older People, 2005, v. 17, n. 8, p. 4
Publication type:: Article

Using human emotion as a conduit for connection in branding and advertising.

Published in:

Journal of Brand Strategy, 2021, v. 9, n. 4, p. 423, doi. 10.69554/xvnx2726

By:

Racine, Justin

Publication type:

Article

A sensory approach to brand confusion.

Published in:

Journal of Brand Strategy, 2016, v. 5, n. 1, p. 101, doi. 10.69554/jcnd1176

By:

CHEBAT, JEAN-CHARLES;
ERRADEY, OUMAMA;
GÉLINAS-CHEBAT, CLAIRE;
ROTH, YEFIM

Publication type:

Article

Vernacularisation and authenticity in Irish radio advertising.

Published in:

World Englishes, 2017, v. 36, n. 2, p. 269, doi. 10.1111/weng.12258

By:

O'SULLIVAN, JOAN;
KELLY ‐ HOLMES, HELEN

Publication type:

Article

Use of strategic serial position and attention resources to improve radio ad recall.

Published in:

Revista Latina de Comunicación Social, 2014, n. 69, p. 1, doi. 10.4185/RLCS-2014-998en

By:

Antón, E. Rodero

Publication type:

Article

Radiografía de la radio en España.

Published in:

Revista Latina de Comunicación Social, 2007, n. 62, p. 1, doi. 10.4185/rlcs-2007-740

By:

Antón, Emma Rodero;
Chelo Sánchez Serrano

Publication type:

Article

Journalism, change and listening practices.

Published in:

Continuum: Journal of Media & Cultural Studies, 2009, v. 23, n. 4, p. 503, doi. 10.1080/10304310903015720

By:

O'Donnell, Penny

Publication type:

Article

The Use of Radio Advertorials in Spanish Radio Stations.

Published in:

Palabra Clave, 2019, v. 22, n. 3, p. 1, doi. 10.5294/pacla.2019.22.3.7

By:

Perelló-Oliver, Salvador;
Muela-Molina, Clara

Publication type:

Article

La publicidad radiofónica en España y el perfil socio-demográfico de su audiencia.

Published in:

Palabra Clave, 2012, v. 15, n. 2, p. 224

By:

Perelló-Oliver, Salvador;
Muela-Molina, Clara

Publication type:

Article

Can Happiness and Sadness Overcome Organ Donation Barriers Following Exposure to Radio Ads?

Published in:

Journal of Health Communication, 2024, v. 29, n. 3, p. 200, doi. 10.1080/10810730.2024.2313988

By:

Quick, Brian L.;
Chung, Minhey;
Morrow, Ethan;
Reynolds-Tylus, Tobias

Publication type:

Article

Evaluation of the Confiance Totale Campaign in Togo: Associations Between Campaign Exposure and Family Planning Outcomes of Interest.

Published in:

Journal of Health Communication, 2023, v. 28, n. 11, p. 739, doi. 10.1080/10810730.2023.2266426

By:

Loll, Dana;
Tokplo, Hilaire;
Werwie, Timothy R.;
Prince-Agbodjan, Serge;
Ouro-Gnao, Djibril;
Vondrasek, Claudia;
Kassengne, Sethson;
Nagbe, Robert Hugues Yaovi;
Babogou, Lorimpo;
Portillo, Erin;
Naugle, Danielle

Publication type:

Article

Reducing Concurrent Sexual Partnerships Among Blacks in the Rural Southeastern United States: Development of Narrative Messages for a Radio Campaign.

Published in:

2015

By:

Cates, Joan R.;
Francis, Diane B.;
Ramirez, Catalina;
Brown, Jane D.;
Schoenbach, Victor J.;
Fortune, Thierry;
Powell Hammond, Wizdom;
Adimora, Adaora A.

Publication type:

journal article

A Paid Radio Advertising Campaign to Promote Parent-Child Communication about Alcohol.

Published in:

Journal of Health Communication, 2003, v. 8, n. 5, p. 489, doi. 10.1080/713852114

By:

Surkan, Pamela J.;
Dejong, William;
Herr-Zaya, Kathleen M.;
Rodriguez-Howard, Mayra;
Fay, Kevin

Publication type:

Article

Radio Active: Advertising and Consumer Activism, 1935-1947.

Published in:

2005

By:

Smulyan, Susan

Publication type:

Book Review

TV, radio, books, film: Government support for culture.

Published in:

Social Policy, 1992, v. 23, n. 1, p. 73

By:

Lorimer, Rowland

Publication type:

Article

Music Format Effects in Radio Advertising.

Published in:

Psychology & Marketing, 1990, v. 7, n. 2, p. 97, doi. 10.1002/mar.4220070203

By:

Sullivan, Gary L.

Publication type:

Article

Question Effects on Information Processing in Advertising.

Published in:

Psychology & Marketing, 1990, v. 7, n. 1, p. 27, doi. 10.1002/mar.4220070104

By:

Howard, Daniel J.;
Burnkrant, Robert E.

Publication type:

Article

Advertising as a Reminder: Evidence from the Dutch State Lottery.

Published in:

Marketing Science, 2023, v. 42, n. 5, p. 892, doi. 10.1287/mksc.2022.1405

By:

He, Chen;
Klein, Tobias J.

Publication type:

Article

Pretesting Spanish-language educational radio messages to promote timely and complete infant...

Published in:

Journal of Community Health, 1999, v. 24, n. 4, p. 269, doi. 10.1023/A:1018742321772

By:

de Nuncio, Maria Luisa Zuniga;
Price, Sherrie A.

Publication type:

Article

The Effects of Gender-Stereotyped Radio Commercials.

Published in:

Journal of Applied Social Psychology, 2004, v. 34, n. 9, p. 1974, doi. 10.1111/j.1559-1816.2004.tb02595.x

By:

Hurtz, Wilhelm;
Durkin, Kevin

Publication type:

Article

Pitch Range Variations Improve Cognitive Processing of Audio Messages.

Published in:

Human Communication Research, 2017, v. 43, n. 3, p. 397, doi. 10.1111/hcre.12109

By:

Rodero, Emma;
Potter, Robert F.;
Prieto, Pilar

Publication type:

Article

The Rise of U.S. Spanish-Language Radio From "Dead Airtime" to Consolidated Ownership (1920s-1970s).

Published in:

Journalism History, 2018, v. 44, n. 3, p. 174, doi. 10.1080/00947679.2018.12059208

By:

PAXMAN, ANDREW

Publication type:

Article

The problems with sponsorship in us broadcasting, 1930s-1950s: perspectives from the advertising industry.

Published in:

Historical Journal of Film, Radio & Television, 2011, v. 31, n. 3, p. 355, doi. 10.1080/01439685.2011.597994

By:

Meyers, CynthiaB.

Publication type:

Article

Psyche and Society: radio advertising and social psychology in America, 1923-1936.

Published in:

Historical Journal of Film, Radio & Television, 2004, v. 24, n. 4, p. 517, doi. 10.1080/0143968042000293856

By:

Socolow, Michael J.

Publication type:

Article

Radio advertising to women in twenties America: `A latchkey to every home'.

Published in:

Historical Journal of Film, Radio & Television, 1993, v. 13, n. 3, p. 299, doi. 10.1080/01439689300260271

By:

Smulyan, Susan

Publication type:

Article

Violencia simbólica e inequidad de género en la publicidad radiofónica en México.

Published in:

Mediterranean Journal of Communication / Revista Mediterránea de Comunicación, 2021, v. 12, n. 2, p. 97, doi. 10.14198/MEDCOM.18843

By:

MEDINA-ÁVILA, Virginia;
MECALCO-LÓPEZ, Rosa-Azucena

Publication type:

Article

REKLAM ETKİNLİĞİNİN TÜKETİCİ PERSPEKTİFİNDEN DEĞERLENDİRİLMESİ PERSPEKTİFİNDEN DEĞERLENDİRİLMESİ.

Published in:

Journal of Social Sciences Institute / Sosyal Bilimler Enstitüsü Dergisi, 2020, v. 10, n. 19, p. 179, doi. 10.29029/busbed.645700

By:

BAYDAŞ, Abdulvahap;
YAŞAR, Mehmet Emin

Publication type:

Article

ELECTRONIC ONLINE ADVERTISING -- THE "ECONOMIC CRISIS" IS JUST THE PRETEXT OF THE FALL.

Published in:

Journal of Information Systems & Operations Management, 2012, v. 6, n. 2, p. 185

By:

Tăbuşcă, Alexandru

Publication type:

Article

MEDIUM-SPECIFIC REGULATION OF ATTORNEY ADVERTISING: A CRITIQUE.

Published in:

University of Florida Journal of Law & Public Policy, 2007, v. 18, n. 3, p. 259

By:

Lidsky, Lyrissa Barnett;
Peterson, Tera Jckowski

Publication type:

Article

Preliminary Study on the Gratifications Received by Listeners of Daily News Podcasts.

Published in:

Journal of Radio & Audio Media, 2024, v. 31, n. 2, p. 396, doi. 10.1080/19376529.2023.2220305

By:

Whittle, Chad

Publication type:

Article

Podcasting as Advertising Channel: Understanding the Context Effect.

Published in:

Journal of Radio & Audio Media, 2024, v. 31, n. 2, p. 374, doi. 10.1080/19376529.2023.2183207

By:

Wang, Rang;
Chan-Olmsted, Sylvia

Publication type:

Article

The Underrepresentation of Women on Commercial FM-Radio Stations in the Top 20 Markets.

Published in:

Journal of Radio & Audio Media, 2021, v. 28, n. 2, p. 307, doi. 10.1080/19376529.2020.1751632

By:

Williamson, Patricia A.;
Kolek, Ethan A.

Publication type:

Article

Meyers, A Word from Our Sponsor: Admen, Advertising, and the Golden Age of Radio.

Published in:

2017

By:

Bay, Jessica

Publication type:

Book Review

Editor's Remarks: Toward the Next 20 Years.

Published in:

Journal of Radio & Audio Media, 2014, v. 21, n. 1, p. 1, doi. 10.1080/19376529.2014.891407

By:

Johnson, Phylis

Publication type:

Article

Narrative Transportation in Radio Advertising: A Study of the Effects of Dispositional Traits on Mental Transportation.

Published in:

Journal of Radio & Audio Media, 2014, v. 21, n. 1, p. 36, doi. 10.1080/19376529.2014.891213

By:

Zheng, Lu

Publication type:

Article

Development of Radio in Kazakhstan.

Published in:

Journal of Radio & Audio Media, 2012, v. 19, n. 2, p. 303, doi. 10.1080/19376529.2012.722488

By:

Ibrayeva, GaliyaZh.;
Myssayeva, KarlygaN.;
Alzhanova, AygerymB.

Publication type:

Article

Radio Broadcasting in New Russia: Specifics of Structure and Problems Functioning.

Published in:

Journal of Radio & Audio Media, 2012, v. 19, n. 2, p. 278, doi. 10.1080/19376529.2012.722484

By:

Smirnov, VladislavV.

Publication type:

Article

Editor's Remarks.

Published in:

Journal of Radio & Audio Media, 2012, v. 19, n. 1, p. 1, doi. 10.1080/19376529.2012.668115

By:

Blaney, JosephR.

Publication type:

Article

More is More: 60 Plus 10 Equals Better Recall.

Published in:

Journal of Radio & Audio Media, 2012, v. 19, n. 1, p. 33, doi. 10.1080/19376529.2011.616250

By:

Allan, David

Publication type:

Article

A Case Study: How a Retail Jewelry Store Learned to Compete in the E-Commerce Market Place.

Published in:

Journal of Internet Commerce, 2003, v. 2, n. 1, p. 19, doi. 10.1300/J179v02n01_03

By:

Cordeiro, William P.

Publication type:

Article

A snapshot of Irish radio 2021.

Published in:

Interactions: Studies in Communication & Culture, 2021, v. 12, n. 1, p. 65, doi. 10.1386/iscc_00037_1

By:

Day, Rosemary

Publication type:

Article

A FIVE-POINTS MEASUREMENT FRAMEWORK FOR MOBILE ADVERTISING.

Published in:

International Journal of Mobile Marketing, 2008, v. 3, n. 1, p. 4

By:

Sharma, Chetan;
Herzog, Joe;
Melfi, Victor

Publication type:

Article