Found: 9
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Artificial Intelligence and Marketing: Pitfalls and Opportunities.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. 91, doi. 10.1016/j.intmar.2020.04.007
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- Publication type:
- Article
Editorial Board.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. iii, doi. 10.1016/S1094-9968(20)30113-4
- Publication type:
- Article
Editorial Board.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. IFC, doi. 10.1016/S1094-9968(20)30110-9
- Publication type:
- Article
Challenges and Opportunities for Marketing Scholars in Times of the Fourth Industrial Revolution.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. 1, doi. 10.1016/j.intmar.2020.06.001
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- Publication type:
- Article
The Role of Marketing in Digital Business Platforms.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. 72, doi. 10.1016/j.intmar.2020.04.006
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- Publication type:
- Article
Digital Analytics: Modeling for Insights and New Methods.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. 26, doi. 10.1016/j.intmar.2020.04.003
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- Publication type:
- Article
Brave New World? On AI and the Management of Customer Relationships.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. 44, doi. 10.1016/j.intmar.2020.04.002
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- Publication type:
- Article
Transforming the Customer Experience Through New Technologies.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. 57, doi. 10.1016/j.intmar.2020.04.001
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- Publication type:
- Article
Frontline Cyborgs at Your Service: How Human Enhancement Technologies Affect Customer Experiences in Retail, Sales, and Service Settings.
- Published in:
- Journal of Interactive Marketing, 2020, v. 51, p. 9, doi. 10.1016/j.intmar.2020.03.001
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- Publication type:
- Article