Found: 16
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A Framework for Effective Export Marketing: The Jamaican Partnership of Public Policy and Private Enterprise.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 195
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- Article
How Public Policy Can Define the Marketplace: The Case of Pollution Liability Insurance in the 1980s.
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- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 211
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- Publication type:
- Article
Assimilation and Contrast Effects in Product Performance Perceptions: Implications for Public Policy.
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- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 100
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- Publication type:
- Article
The Technology Innovation Act of 1980, Ancillary Legislation, Public Policy, and Marketing: The Interfaces.
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- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 167
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- Publication type:
- Article
Marketing and the Religious Right: An Application of the Parallel Political Marketplace Conceptualization.
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- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 154
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- Publication type:
- Article
Infomercials and Television Station Clearance Practices.
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- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 62
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- Publication type:
- Article
The Economics of Information: An Empirical Approach to Nelson's Search-Experience Framework.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 111
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- Publication type:
- Article
Gray Markets: A Legal Review and Public Policy Perspective.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 183
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- Publication type:
- Article
An Assessment of Assumptions Underlying the Reasonable Consumer Element in Deceptive Advertising Policy.
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- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 85
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- Publication type:
- Article
A "New and Improved" View of Puffery.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 73
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- Publication type:
- Article
Predatory Practices in Competitive Interaction: Legal Limits and Antitrust Considerations.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 129
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- Publication type:
- Article
Advertising Prescription Drugs to the Public: Headache or Relief?
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- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 42
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- Publication type:
- Article
What Can We Learn From the Informational Content of Cigarette Advertising? A Reply and Further Analysis.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 30
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- Publication type:
- Article
The Impact of Product Usage Warnings in Alcoholic Beverage Advertising.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 16
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- Publication type:
- Article
Believability and Attitudes Toward Alcohol Warning Label Information: The Role of Persuasive Communications Theory.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 1
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- Publication type:
- Article
Editor's Statement.
- Published in:
- Journal of Public Policy & Marketing, 1990, v. 9, n. 1, p. 1
- Publication type:
- Article