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Making the Most of Smart Tech.
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- Government Technology, 2019, v. 32, n. 1, p. 9
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- Article
Discussion.
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- Journal of Health Care Marketing, 1995, v. 15, n. 2, p. 22
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Using Fear Appeals in Advertising for AIDS Prevention in the College-Age Population.
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- Journal of Health Care Marketing, 1989, v. 9, n. 3, p. 5
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- Article
The Growing Threat of AIDS: How Marketers Must Respond.
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- Journal of Health Care Marketing, 1989, v. 9, n. 2, p. 5
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- Article
When a Fear Appeal Isn't Just a Fear Appeal: The Effects of Graphic Anti-tobacco Messages.
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- Journal of Broadcasting & Electronic Media, 2010, v. 54, n. 3, p. 485, doi. 10.1080/08838151.2010.498850
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- Article
Understanding the Interactive Effects of Emotional Appeal and Claim Strength in Health Messages.
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- Journal of Broadcasting & Electronic Media, 2008, v. 52, n. 3, p. 432, doi. 10.1080/08838150802205629
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- Article
Fear Appeals Revisited: Testing a Unique Anti-smoking Film.
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- Current Psychology, 2008, v. 27, n. 2, p. 145, doi. 10.1007/s12144-008-9029-7
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- Article
Do highly test anxious students respond differentially to fear appeals made prior to a test?
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- Research in Education, 2012, v. 88, n. 1, p. 1, doi. 10.7227/RIE.88.1.1
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- Article
Straw Men, Weak Men, and Hollow Men.
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- Argumentation, 2011, v. 25, n. 1, p. 87, doi. 10.1007/s10503-010-9199-y
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- Article
Do fear appeals have the power to refute the preceding counterpersuasion?
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- Japanese Journal of Persuasion & Negotiation, 2009, v. 1, p. 1
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- Article
The Appropriateness of Fear Appeal use for Health Care Marketing to the Elderly: Is It OK to Scare Granny?
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- Journal of Business Ethics, 1993, v. 12, n. 1, p. 45, doi. 10.1007/BF01845786
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- Article
Online Identity Theft: A Longitudinal Study Of Individual Threat-Response And Coping Behaviors.
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- Journal of Information System Security, 2012, v. 8, n. 2, p. 43
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- Article
NEGATİF SİYASAL REKLAMLARDA İKNA EDİCİ MESAJ STRATEJİSİ OLARAK KORKU ÇEKİCİLİĞİ KULLANIMI.
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- Selcuk University Social Sciences Institute Journal, 2007, v. 17, p. 73
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- Article
A QUALITATIVE INVESTIGATION OF SOUTH AFRICAN CIGARETTE SMOKERS' PERCEPTIONS OF FEAR APPEAL MESSAGES IN ANTI-SMOKING ADVERTISING.
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- Health SA Gesondheid, 2009, v. 14, n. 1, p. 1, doi. 10.4102/hsag.v14i1.411
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- Article
In God's Hands: How Reminders of God Dampen the Effectiveness of Fear Appeals.
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- Journal of Marketing Research (JMR), 2018, v. 55, n. 1, p. 119, doi. 10.1509/jmr.15.0246
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- Article
Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications.
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- Journal of Marketing Research (JMR), 2015, v. 52, n. 4, p. 530, doi. 10.1509/jmr.13.0606
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- Article
Fear appeals and binge drinking: A terror management theory perspective.
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- British Journal of Health Psychology, 2008, v. 13, n. 4, p. 773, doi. 10.1348/135910707X272790
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- Article
How Disgust Enhances the Effectiveness of Fear Appeals.
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- Journal of Marketing Research (JMR), 2012, v. 49, n. 3, p. 383, doi. 10.1509/jmr.07.0364
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- Article
Contextual Effects on the Revision of Evaluative Judgments: An Extension of the Omission-Detection Framework.
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- Journal of Consumer Research, 1999, v. 26, n. 1, p. 70, doi. 10.1086/209551
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- Article
The Effect of Fear Appeals on George Whitefield's Auditors.
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- Puritan Reformed Journal, 2013, v. 5, n. 1, p. 163
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- Article
Integrating Terror Management Theory into Fear Appeal Research.
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- Social & Personality Psychology Compass, 2011, v. 5, n. 6, p. 372, doi. 10.1111/j.1751-9004.2011.00354.x
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- Article
The Mainstreaming of Extreme Right-Wing Populism in the Low Countries: What is to be Done?
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- Communication, Culture & Critique, 2018, v. 11, n. 1, p. 7, doi. 10.1093/ccc/tcx002
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Articles of Interest: Fear Appeals, Quality Perceptions, and "E-Health" Marketing.
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- Marketing Health Services, 2000, v. 20, n. 4, p. 35
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- Article
Prior Knowledge and Health Messages: An Examination of Affect as Heuristics and Information as Systematic Processing for Fear Appeals.
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- Southern Communication Journal, 2011, v. 76, n. 1, p. 35, doi. 10.1080/10417940902951824
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DO SECURITY FEAR APPEALS WORK WHEN THEY INTERRUPT TASKS? A MULTI-METHOD EXAMINATION OF PASSWORD STRENGTH.
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- MIS Quarterly, 2022, v. 46, n. 3, p. 1721, doi. 10.25300/MISQ/2022/15511
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- Article
AN ENHANCED FEAR APPEAL RHETORICAL FRAMEWORK: LEVERAGING THREATS TO THE HUMAN ASSET THROUGH SANCTIONING RHETORIC.
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- MIS Quarterly, 2015, v. 39, n. 1, p. 113
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- Article
THE MONSTROUS ELECTION: HORROR FRAMING IN TELEVISED CAMPAIGN ADVERTISEMENTS DURING THE 2016 PRESIDENTIAL ELECTION.
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- Rhetoric & Public Affairs, 2019, v. 22, n. 2, p. 281, doi. 10.14321/rhetpublaffa.22.2.0281
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- Article
Self- and Response Efficacy Information in Fear Appeals: A Meta-Analysis.
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- Journal of Communication, 2022, v. 72, n. 2, p. 241, doi. 10.1093/joc/jqab048
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- Article
Scaring the Already Scared: Some Problems With HIV/AIDS Fear Appeals in Namibia.
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- Journal of Communication, 2009, v. 59, n. 2, p. 317, doi. 10.1111/j.1460-2466.2009.01418.x
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- Article
The Processing of Threat Appeals in the Prevention of Obesity: Weighing the Weight Issue.
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- Advances in Consumer Research, 2011, v. 39, p. 354
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- Article
I'm Afraid, But Am I Persuaded? How to Make Fear Appeals More Effective.
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- 2010
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- Abstract
A Meta-Analytic Review of Fear Appeals: A Terror Management Perspective.
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- Advances in Consumer Research, 2009, v. 36, p. 1002
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- Article
The Appeal of Others: How to Avoid the Self-Positivity Bias.
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- Advances in Consumer Research, 2007, v. 34, p. 394
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"Male Body Image and the Fear Appeal".
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- Advances in Consumer Research, 2005, v. 32, n. 1, p. 260
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AN EXPLORATORY ASSESSMENT OF THE EFFECT OF ALTERNATIVE ADVERTISING APPEALS.
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- Advances in Consumer Research, 1987, v. 14, n. 1, p. 572
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THREATS AND PROMISES IN ADVERTISING APPEALS.
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- Advances in Consumer Research, 1982, v. 9, n. 1, p. 221
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- Article
THIS IS YOUR BRAIN ON LAW SCHOOL: THE IMPACT OF FEAR-BASED NARRATIVES ON LAW STUDENTS.
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- Utah Law Review, 2015, v. 2015, n. 2, p. 391
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Fear appeals in social marketing: The case of anti-speeding video advertisement "Mistakes".
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- Journal of Customer Behaviour, 2017, v. 16, n. 1, p. 61, doi. 10.1362/147539217X14909732699480
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- Article
RACIALIZED CAMPAIGN ADS.
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- Public Opinion Quarterly, 2013, v. 77, n. 3, p. 549, doi. 10.1093/poq/nft010
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- Article
FACTS AND FEARS.
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- Issues in Science & Technology, 2019, v. 35, n. 2, p. 17
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FACTS AND FEARS.
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- Issues in Science & Technology, 2019, v. 35, n. 2, p. 16
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- Article
FACTS AND FEARS.
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- Issues in Science & Technology, 2019, v. 35, n. 2, p. 15
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- Article
Fear Appeals, Message Processing Cues, and Credibility in the Websites of Violent, Ideological, and Nonideological Groups.
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- Journal of Computer-Mediated Communication, 2014, v. 19, n. 4, p. 871, doi. 10.1111/jcc4.12083
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- Article
Expectancy of success, subjective task-value, and message frame in the appraisal of value-promoting messages made prior to a high-stakes examination.
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- Social Psychology of Education, 2016, v. 19, n. 2, p. 325, doi. 10.1007/s11218-016-9337-y
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- Article
The Implicit and Explicit Effects of Negative Political Campaigns: Is the Source Really Blamed?
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- Political Psychology, 2010, v. 31, n. 4, p. 617, doi. 10.1111/j.1467-9221.2010.00771.x
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- Article
Fear Appeals in Political Rhetoric about Terrorism: An Analysis of Speeches by Australian Prime Minister Howard.
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- Political Psychology, 2009, v. 30, n. 1, p. 1, doi. 10.1111/j.1467-9221.2008.00678.x
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- Article
Is a Worried Citizen a Good Citizen? Emotions, Political Information Seeking, and Learning via the Internet.
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- Political Psychology, 2008, v. 29, n. 2, p. 247, doi. 10.1111/j.1467-9221.2008.00625.x
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- Article
THE EFFECTS OF COMMUNICATION ON SMOKING CESSATION MESSAGE FRAMING FOR PATIENTS WITH HEAD AND NECK CANCER.
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- International Journal of Organizational Innovation, 2017, v. 10, n. 1, p. 131
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- Article
Exploring the Impact of QR Codes in Authentication Protection: A Study Based on PMT and TPB.
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- Wireless Personal Communications, 2017, v. 96, n. 4, p. 5315, doi. 10.1007/s11277-016-3743-5
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- Article
Relationship of dental fear with oral health behaviour among 12 and 15 years old school children of Muradnagar.
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- Journal of Dental Specialities, 2016, v. 4, n. 2, p. 119, doi. 10.18231/2393-9834.2016.0004
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- Article