Found: 3
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Brand Iconicity.
- Published in:
- Advances in Consumer Research, 2022, v. 50, p. 386
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- Publication type:
- Article
The Future is Fleeting: How Ephemeral Brand Messages Impact Viewing Behavior.
- Published in:
- Advances in Consumer Research, 2020, v. 48, p. 471
- By:
- Publication type:
- Article
The No-Pain, No-Gain Heuristic: The Effect of a Creator's Tragic Biography and Construal Levels on Quality Inferences.
- Published in:
- Advances in Consumer Research, 2016, v. 44, p. 761
- By:
- Publication type:
- Article