Found: 10
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Making Warnings About Misleading Advertising and Product Recalls More Effective: An Implicit Attitude Perspective.
- Published in:
- Journal of Marketing Research (JMR), 2018, v. 55, n. 2, p. 265, doi. 10.1509/jmr.14.0305
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- Article
Can Patently “False” Labels Cancel the Harmful Effects of Corporate Fake News?
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- Advances in Consumer Research, 2022, v. 50, p. 142
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- Publication type:
- Article
Managing Customer Response to Service Failure Through Exposure to Order.
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- Advances in Consumer Research, 2020, v. 48, p. 451
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- Publication type:
- Article
When Detailed Information Works Better: Comparison Between 3-Colors and 5-Colors Traffic-Lights Nutritional System Labels.
- Published in:
- Advances in Consumer Research, 2016, v. 44, p. 764
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- Article
Pictures Versus Words in Changing Implicit Attitudes in Ambush Marketing Disclosure: The Role of Valence of Mental Images.
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- 2012
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- Abstract
The Impact of C-executives' Babyfacedness on Purchase Intention.
- Published in:
- Advances in Consumer Research, 2010, v. 37, p. 784
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- Publication type:
- Article
The Unexpected Impact of User Manual at the Pre-purchase Stage on Product Evaluation and Purchase Intention: An Exploratory Study.
- Published in:
- Advances in Consumer Research, 2009, v. 36, p. 944
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- Publication type:
- Article
Positive Implicit Memory Effects For Event Incongruent Sponsorship.
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- 2007
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- Publication type:
- Abstract
"Positive Implicit Effects for Event Incongruent Sponsorship".
- Published in:
- Advances in Consumer Research, 2005, v. 32, n. 1, p. 240
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- Publication type:
- Article
When Detailed Information Works Better: Comparison of Three- and Five-Color/Letter Front-of-Package Nutrition Labels.
- Published in:
- Journal of Public Policy & Marketing, 2022, v. 41, n. 2, p. 177, doi. 10.1177/07439156211061289
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- Publication type:
- Article