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INTEGRATION BETWEEN STAKEHOLDERS THEORY AND RESOURCE-BASED VISION: THE ADMINISTRATION LITERATURE PATH.
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- Revista Ibero-Americana de Estratégia (RIAE), 2022, v. 21, n. 1, p. 1, doi. 10.5585/riae.v21i1.18815
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AUTHENTICITY IN CONSUMER RESISTANCE: SMI STRATEGIES FOR LOW-CARB DIET ON INSTAGRAM.
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- REMark: Revista Brasileira de Marketing, 2021, v. 20, n. 4, p. 300, doi. 10.5585/remark.v20i4.19278
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- Article