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THE JAPANESE MARKETING SYSTEM: ADAPTATIONS AND INNOVATIONS.
- Published in:
- 1972
- By:
- Publication type:
- Book Review
Multinational Product Planning: Strategic Alternatives.
- Published in:
- Journal of Marketing, 1969, v. 33, n. 1, p. 58, doi. 10.2307/1248747
- By:
- Publication type:
- Article
Multinational Scanning: A Study of the Information Sources Utilized by Headquarters Executives in Multinational Companies.
- Published in:
- Administrative Science Quarterly, 1974, v. 19, n. 3, p. 411, doi. 10.2307/2391981
- By:
- Publication type:
- Article
THE ACQUISITION of GLOBAL INFORMATION.
- Published in:
- Management Review, 1968, v. 57, n. 6, p. 54
- By:
- Publication type:
- Article