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BİR ALIŞVERİŞ MEKANI OLARAK SOSYETE PAZARLARI: TÜKETİCİ MOTİVASYONLARINA İLİŞKİN NİTEL BİR DEĞERLENDİRME.
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- Journal of Marketing & Marketing Research / Pazarlama ve Pazarlama Araştırmaları Dergisi, 2023, v. 16, n. 2, p. 297
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REKLAMLARDA ÜNLÜLERİN KULLANILMASININ TÜKETİCİLERİN MARKA TERCİHİNE OLAN ETKİSİ: NİTEL BİR ARAŞTIRMA.
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- Journal of Marketing & Marketing Research / Pazarlama ve Pazarlama Araştırmaları Dergisi, 2022, v. 15, n. 1, p. 29, doi. 10.15659/ppad.15.1.901232
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TRANSFER EDİLEN RİTÜEL İLE TÜKETİCİ TUTUMU VE SATIN ALMA DAVRANIŞLARI ARASINDAKİ İLİŞKİ: KARA CUMA ÖRNEĞİ.
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- Journal of Marketing & Marketing Research / Pazarlama ve Pazarlama Araştırmaları Dergisi, 2021, v. 14, n. 3, p. 453, doi. 10.15659/ppad.14.3.942924
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- Article
EFFECT OF THE STORE ATMOSPHERE ON COMPULSIVE BUYING BEHAVIOR.
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- Kafkas University, Journal of Economics & Administrative Sciences Faculty / Kafkas Üniversitesi Iktisadi ve Idari Bilimler Fakültesi Dergisi, 2022, v. 13, n. 25, p. 181, doi. 10.36543/kauiibfd.2022.009
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How Did the Battlefield at Gallipoli Become a Tourist Site? Epic Tourism.
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- Tourism Analysis, 2022, v. 27, n. 2, p. 219, doi. 10.3727/108354222X16449628077720
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- Article
AMINING THE NEW COVID-19 CONSUMER SEGMENTS, RISK ATTITUDES, AND CONSUMER DEMOGRAPHICS IN AN EMERGING MARKET: THE CASE OF TURKEY.
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- International Journal of Management, Marketing & Decision Science (IJMMDS), 2021, v. 1, n. 1, p. 125
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Examining the Relationships between Ethical Issues in Franchising Business Success and Characteristics of Franchising Businesses: A Study in Turkey.
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- Boğaziçi Journal: Review of Social, Economic & Administrative Studies, 2014, v. 28, n. 1, p. 1, doi. 10.21773/boun.28.1.1
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Tüketicilerin Kompulsif Satın Alma Davranışlarının Ürün Kategorisi ve Demografik Değişkenler Çerçevesinde İncelenmesi.
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- Bursa Uludağ Journal of Economy & Society / Bursa Uludağ Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2021, v. 40, n. 2, p. 1
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- Article
A Qualitative Study of the Recruiting of Men and Women for Sales Positions in Turkey.
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- Sex Roles, 2007, v. 57, n. 11-12, p. 879, doi. 10.1007/s11199-007-9309-y
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- Article
Consumers' Evaluation of Glocal Marketing Strategies of Global Firms in Turkey: An Example of a Glocal Product.
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- International Journal of Business & Administrative Studies, 2019, v. 5, n. 3, p. 109, doi. 10.20469/ijbas.5.10001-3
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- Article
BANK PERSONNEL'S PERCEPTION OF BANKING SERVICES AND IMPLICATIONS FOR SERVICE QUALITY.
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- Marketing Management Journal, 2010, v. 20, n. 1, p. 87
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- Article