Found: 21
Select item for more details and to access through your institution.
Strategic responses of stigmatized Chinese manufacturing firms to formal and informal environmental regulative pressures through enhanced corporate social responsibility effort.
- Published in:
- Corporate Social Responsibility & Environmental Management, 2019, v. 26, n. 6, p. 1235, doi. 10.1002/csr.1744
- By:
- Publication type:
- Article
When More Is Less: The Impact of Base Value Neglect on Consumer Preferences for Bonus Packs over Price Discounts.
- Published in:
- Journal of Marketing, 2012, v. 76, n. 4, p. 64, doi. 10.1509/jm.10.0443
- By:
- Publication type:
- Article
How buyers forecast: Buyer-seller relationship as a boundary condition of the impact bias.
- Published in:
- Marketing Letters, 2012, v. 23, n. 1, p. 31, doi. 10.1007/s11002-010-9133-y
- By:
- Publication type:
- Article
On the Profitability of Stacked Discounts: Identifying Revenue and Cost Effects of Discount Framing.
- Published in:
- Marketing Science, 2019, v. 38, n. 2, p. 317, doi. 10.1287/mksc.2018.1137
- By:
- Publication type:
- Article
Asymmetric Wholesale Pricing: Theory and Evidence.
- Published in:
- Marketing Science, 2006, v. 25, n. 2, p. 131, doi. 10.1287/mksc.1050.0138
- By:
- Publication type:
- Article
Could Ralph Nader's Entrance and Exit Have Helped Al Gore? The Impact of Decoy Dynamics on Consumer Choice.
- Published in:
- Journal of Marketing Research (JMR), 2009, v. 46, n. 3, p. 330, doi. 10.1509/jmkr.46.3.330
- By:
- Publication type:
- Article
Cultural Differences in Consumer Impatience.
- Published in:
- Journal of Marketing Research (JMR), 2005, v. 42, n. 3, p. 291, doi. 10.1509/jmkr.2005.42.3.291
- By:
- Publication type:
- Article
In the Eye of the Beholder: The Interplay of Numeracy and Fluency in Consumer Response to 99-Ending Prices.
- Published in:
- Journal of Consumer Research, 2022, v. 48, n. 6, p. 1050, doi. 10.1093/jcr/ucab040
- By:
- Publication type:
- Article
Culture, Relationship Norms, and Dual Entitlement.
- Published in:
- Journal of Consumer Research, 2018, v. 45, n. 1, p. 1, doi. 10.1093/jcr/ucx118
- By:
- Publication type:
- Article
When Two Plus Two Is Not Equal to Four: Errors in Processing Multiple Percentage Changes.
- Published in:
- Journal of Consumer Research, 2007, v. 34, n. 3, p. 327, doi. 10.1086/518531
- By:
- Publication type:
- Article
PRICE POINTS AND PRICE RIGIDITY.
- Published in:
- Review of Economics & Statistics, 2011, v. 93, n. 4, p. 1417, doi. 10.1162/REST_a_00178
- By:
- Publication type:
- Article
Preface.
- Published in:
- Advances in Consumer Research, 2022, v. 50, p. iii
- By:
- Publication type:
- Article
Culture, Relationship Norms, and Perceived Fairness of Asymmetric Pricing.
- Published in:
- 2012
- By:
- Publication type:
- Abstract
All Numbers are Not Created Equal: Price Points, Price Processing and Price Rigidity.
- Published in:
- 2012
- By:
- Publication type:
- Abstract
Cumulative impact neglect in processing sequential changes.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2023, v. 33, n. 1, p. 133, doi. 10.1002/jcpy.1294
- By:
- Publication type:
- Article
When the "Charm of Three" Fades: Mental Imagery Moderates the Impact of the Number of Ad Claims on Persuasion.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2022, v. 32, n. 3, p. 484, doi. 10.1002/jcpy.1256
- By:
- Publication type:
- Article
Guess Who Buys Cheap? The Effect of Consumers' Goal Orientation on Product Preference.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2020, v. 30, n. 3, p. 506, doi. 10.1002/jcpy.1148
- By:
- Publication type:
- Article
Holiday Price Rigidity and Cost of Price Adjustment.
- Published in:
- Economica, 2010, v. 77, n. 305, p. 172, doi. 10.1111/j.1468-0335.2008.00738.x
- By:
- Publication type:
- Article
Coupons or Free Shipping? Effects of Price Promotion Strategies on Online Review Ratings.
- Published in:
- Information Systems Research, 2021, v. 32, n. 2, p. 633, doi. 10.1287/isre.2020.0987
- By:
- Publication type:
- Article
Choosing to Choose: The Effects of Decoys and Prior Choice on Deferral.
- Published in:
- Management Science, 2016, v. 62, n. 10, p. 2952, doi. 10.1287/mnsc.2015.2289
- By:
- Publication type:
- Article
When marketing strategy meets culture: the role of culture in product evaluations.
- Published in:
- Journal of the Academy of Marketing Science, 2018, v. 46, n. 3, p. 384, doi. 10.1007/s11747-017-0525-x
- By:
- Publication type:
- Article