Found: 11
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Does variety seeking vary between hedonic and utilitarian products? The role of attribute type.
- Published in:
- Journal of Consumer Behaviour, 2017, v. 16, n. 6, p. e1, doi. 10.1002/cb.1649
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- Article
Modeling price-related consequences of the brand origin cue: An empirical examination of the automobile market.
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- Marketing Letters, 2016, v. 27, n. 1, p. 77, doi. 10.1007/s11002-014-9304-3
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- Article
Relationship Value: Drivers and Outcomes in International Marketing Channels.
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- Journal of International Marketing, 2016, v. 24, n. 1, p. 22, doi. 10.1509/jim.15.0065
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- Article
Utility-consistent Brand Demand Systems with Endogenous Category Consumption: Principles and Marketing Applications.
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- Decision Sciences, 2001, v. 32, n. 3, p. 399, doi. 10.1111/j.1540-5915.2001.tb00965.x
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- Article
Biologically Inspired Approaches to Strategic Service Design: Optimal Service Diversification Through Evolutionary and Swarm Intelligence Models.
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- Journal of Service Research, 2013, v. 16, n. 2, p. 186, doi. 10.1177/1094670512468215
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- Article
Private labels and retail assortment planning: a differential evolution approach.
- Published in:
- Annals of Operations Research, 2016, v. 247, n. 2, p. 677, doi. 10.1007/s10479-015-1978-2
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- Article
BOOK REVIEWS: 6.
- Published in:
- 2005
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- Publication type:
- Book Review
Hydroxyl-platelet-activating factor exists in blood of healthy volunteers and periodontal patients.
- Published in:
- Mediators of Inflammation, 2003, v. 12, n. 4, p. 221, doi. 10.1080/09629350310001599666
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- Article
Determinants of internet advertising effectiveness: an empirical study.
- Published in:
- International Journal of Market Research, 2003, v. 45, n. 4, p. 505, doi. 10.1177/147078530304500403
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- Article
Motivation Recipes for Brand-Related Social Media Use: A Boolean-fsQCA Approach.
- Published in:
- Psychology & Marketing, 2016, v. 33, n. 12, p. 1062, doi. 10.1002/mar.20940
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- Article
Structure in product line management: The role of formalization in service elimination decisions.
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- Journal of the Academy of Marketing Science, 2007, v. 35, n. 4, p. 475, doi. 10.1007/s11747-006-0004-2
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- Publication type:
- Article