We found a match
Your institution may have rights to this item. Sign in to continue.
- Title
Ideas on creating a consumer market for scholarly journals.
- Authors
Nicholas, David; Huntington, Paul; Dobrowolski, Tom; Rowlands, Ian
- Abstract
Based upon the CIBER surveys of the behaviour of scholars using research journals online the authors propose a market structure for the publication of research in which payments would be made at the article level by individual users - using credits supplied by their institutions or research funders - broadly along the lines of the iTunes model.
- Subjects
ELECTRONIC journals; ELECTRONIC publishing; PUBLISHING management; INDUSTRIAL organization (Economic theory); SCHOLARLY publishing; ACADEMIC discourse; SCHOLARS; SCHOLARLY method; MARKETING
- Publication
Learned Publishing, 2006, Vol 19, Issue 4, p245
- ISSN
0953-1513
- Publication type
Article
- DOI
10.1087/095315106778690698