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- Title
LEADERS IN MARKETING: Delbert J. Duncan.
- Authors
Wright, John S.
- Abstract
A biography of marketing professor and author, Delbert J. Duncan, is presented. He was born on June 8, 1895 in American Fork, Utah. After graduating from the University of Utah in 1918, he served in the U.S. Air Force, then received a masters degree in business administration from Harvard University in 1921. He served as a marketing professor for 41 years before being honored by the American Marketing Association in 1965.
- Subjects
DUNCAN, Delbert J.; COLLEGE teachers; MARKETING education; AMERICAN Marketing Association; HARVARD University; UNIVERSITY of Utah; BUSINESS schools
- Publication
Journal of Marketing, 1968, Vol 32, Issue 2, p72
- ISSN
0022-2429
- Publication type
Biography
- DOI
10.2307/1248933