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- Title
Redesign Traditional Packaging of Jenang Sari Murni Tulungagung.
- Authors
Nismawati, Fitria; Lose Hermanto, Yon Ade; Pujiyanto
- Abstract
The purpose of this project is to redesign the Sari Murni’s packaging in an effort to improve the attractiveness and increase sales of the product. Design methods use the Bruce Archer methods for packaging to strengthen the design systematics. Design results are presented in the form of primary packaging, secondary packaging, and tertiary packaging, together with supporting media such as X-banner, posters and stickers.
- Subjects
SARIS; PACKAGING; PACKAGING design
- Publication
KnE Social Sciences, 2020, p209
- ISSN
2518-668X
- Publication type
Article
- DOI
10.18502/kss.v4i12.7597