Back to matchesWe found a matchYour institution may have rights to this item. Sign in to continue.Title9. FOREIGN MARKETING.AuthorsLazer, William; Arnay, Oscar P.; Meissner, Frank; Codner, BernardAbstractThe article presents marketing abstracts pertaining to foreign marketing. They include "Exporting U.S. Public Relations: A View from France," by Barney Emmart, "One-Stop Shopping Makes Progress in Paris," by Brian Moore, and "No Laughing Matter?."SubjectsFRANCE; UNITED States; EXPORT marketing; INTERNATIONAL advertising; CONVENIENCE stores; COMIC books, strips, etc.; MARKETINGPublicationJournal of Marketing, 1959, Vol 23, Issue 4, p438ISSN0022-2429Publication typeAbstract