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- Title
Çalışanlara Dönük Kurumsal Sosyal Sorumluluk Faaliyetlerinin Kurumsal İtibara Etkisi: Sivas'ta Bir İmalat İşletmesi Örneği.
- Authors
YALMAN, Yalçın
- Abstract
The primary purpose of this study is to determine whether the corporate social responsibility (CSR) activities of the enterprises for their employees have an effect on the corporate reputation that will be formed by the employees. Another aim is to determine whether they see their employees as the most important among the stakeholder groups of the companies they work for, according to the evaluations of the employees who work in the business without a manager or anyone to order. The sample of the research consists of 58 employees of a manufacturing company that manufactures home, office and hospital furniture and hospital medical equipment in Sivas province in Turkey and currently exports to 113 countries. The fact that it produces products (such as hospital beds, stretchers) needed by the health sector, which makes its importance even more felt during the Covid-19 pandemic period, continues to work by increasing its capacity, and carries out social responsibility activities for employees, among others, have been effective in choosing the company. In the study, SPSS 23 package program was used in the analysis of the data obtained through face-to-face interviews. In statistical analysis, chi-square analysis, t-test between independent variables, Spearman correlation coefficient and regression analysis were performed. The results obtained show that the research scales are valid and reliable, and that there is a strong positive relationship between the CSR activities of the companies for their employees and the corporate reputation formed by their employees. The result of the evaluations regarding the stakeholders of the enterprise is that the most important stakeholder of the enterprise according to the employees is the State, not the personnel working as a manager or employee in the enterprise. Regression analyzes show that the CSR activities of the enterprises for their employees positively affect the corporate reputation. Although the study has limitations such as being conducted in a sector and a company, it is thought that it will contribute to the literature on the effect of corporate social responsibility activities on the corporate reputation of the employees of the enterprises and set an example for more comprehensive research.
- Subjects
TURKEY; SOCIAL responsibility of business; EMPLOYEE reviews; CORPORATE image; HOSPITAL supplies; HUMAN resource directors; OFFICE furniture; TEXAS Instruments Inc.; HOSPITAL beds; MEDICAL offices
- Publication
Itobiad: Journal of the Human & Social Science Researches / İnsan ve Toplum Bilimleri Araştırmaları Dergisi, 2021, Vol 10, Issue 4, p3685
- ISSN
2147-1185
- Publication type
Article
- DOI
10.15869/itobiad.955419