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- Title
PRÁTICAS EMPRESARIAIS GLOBAIS E LOCAIS DO OUTRO LADO DO ATLÂNTICO - BRASIL: UMA ANÁLISE DAS ENTIDADES DE FOMENTO AO EMPREENDEDORISMO.
- Authors
Góes, Antônio Oscar Santos; Brugni, Talles Vianna; Beiruth, Aziz Xavier; Guimarães, Carla Regina Ferreira Freire
- Abstract
In this paper we discuss the entrepreneurship phenomena from the perspective of five supporting entrepreneurial organizations in the city Itabuna - Bahia, Brazil. The entrepreneurial environment, strategies and challenges encountered in the opening, operation and succession of businesses were the themes developed. This paper examines the modus operandi of entrepreneurs in the management of micro and small firms from that area. A investigação tem uma abordagem qualitativa, caracterizada por ser exploratória e bibliográfica. The content analysis systematized the information collected from the people in charge of the entities investigated. The interviews and observations provided information for the reflections made and, the strengths and weaknesses involved in the local business environment were revealed by the interviewees. The results reveal a business setting in contradictory situations: on the one hand, full of opportunities, while on the other, with many uncertainties to overcome. Most entrepreneurs develop actions/strategies empirically. Experience is the most used factor in business Administration.
- Subjects
BAHIA (Brazil : State); ENTREPRENEURSHIP; COMPUTER operating systems; SMALL business; BUSINESSMEN
- Publication
Revista da Micro e Pequena Empresa, 2013, Vol 7, Issue 3, p49
- ISSN
1982-2537
- Publication type
Article