Back to matchesWe found a matchYour institution may have rights to this item. Sign in to continue.TitleConsumers' Response to an Advertisement Using Brand Popularity in a Foreign Market.AuthorsKim, Ji‐Hern; Min, DongwonPublicationJapanese Psychological Research, 2016, Vol 58, Issue 4, p342ISSN0021-5368Publication typeArticleDOI10.1111/jpr.12129