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- Title
Synchronic consistency and psychologization in minority influence.
- Authors
Papastamou, Stamos; Mugny, Gabriel
- Abstract
The importance of synchronic consistency as a factor facilitating minority influence had not previously been the object of a systematic study. We carried out a 2 × 2 × 2 × 2 experiment aimed at studying the consequences of a) ideological similarity or dissimiIarity of two minority sources belonging to b) a single minority or two different ones or subjects c) ideologically both close and distant Iron; positions defended by the influence sources. d) according to the absence or presence of psychologization. In the main, our hypotheses were confirmed. As expected concerning the 'close' subjects, in the absence of psychologization, the similarity and dissimilarity between minority sources take over, respectively, the signification of consistency and inconsistency and consequently, increase or decrease the influence exerted by the minority sources, Psychologization decreases the benefits of synchronic consistency. Contrariwise, the `distant subjects did not seem to follow the same logic': the condition of opinion dissimilarity in the same minority is the most influential; its influence, however, diminishes when the divergence of opinion is explained by means of a psychological dissimilarity. Data related to the image of the sources indicate that the influence process is no longer determined by perceived consistency or inconsistency', but by' the objectivity attributed to minorities. Under these circumstances, intra-minority pluralism became the guaranteer of objectivity.
- Subjects
INFLUENCE; PSYCHOLOGY; PLURALISM; MINORITIES; IDEOLOGY; COINCIDENCE
- Publication
European Journal of Social Psychology, 1990, Vol 20, Issue 2, p85
- ISSN
0046-2772
- Publication type
Article
- DOI
10.1002/ejsp.2420200202