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- Title
SPA PASLAUGU KOKYBĖS SANATORIJOSE VERTINIMAS:.
- Authors
Šimkus, Audrius; Pileliene, Lina
- Abstract
Recently, consumers' concern about health and healthy lifestyle is emerging in Lithuania. The need for health maintenance and recuperation is being satisfied by various providers and mer-chandisers of organic products, wellness beauty centres and sanatoriums. As a kind of such health services organizations can be named SPA service providers. Achieving to compete successfully in the field of SPA services provision (as well as in other sectors), high service quality becomes the matter of highest importance. The aim of the article was to determine SPA services quality im-provement directions at sanatoriums in Birstonas. While evaluating SPA services quality at sanato-riums in Birstonas, services are being evaluated in accordance with five service quality dimensions, expressed by various amount of statements. Based on service quality evaluation model, research re-sults highlighted that in Birstonas are being provided qualitative, professional, reliable, modern SPA services.
- Subjects
LITHUANIA; SANATORIUMS; CASE studies; MEDICAL care; FARM produce; QUALITY of service
- Publication
Management Theory & Studies for Rural Business & Infrastructure Development, 2012, Vol 32, Issue 3, p151
- ISSN
1822-6760
- Publication type
Article