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- Title
The Luxury Roundtable: Does the Luxury Business Need a Rethink?
- Authors
Sinha, Piyush; Som, Ashok
- Abstract
The article offers information on the Advanced Management Programme from the strategic alliance of Indian Institute of Management, Ahmedabad (IIMA) and ESSEC Business School in India. It states that the joint programme focuses on luxury education to enhance industrial management in emerging and developed countries. Moreover, the interaction of participants and the engagement of industry in the programme through sharing ideas to create valuable outcomes toward luxury market.
- Subjects
INDIA; BUSINESS education; INDUSTRIAL management; INDIAN Institute of Management, Ahmedabad; STRATEGIC alliances (Business); LUXURIES; INDUSTRIES; DEVELOPED countries
- Publication
Vikalpa: The Journal for Decision Makers, 2011, Vol 36, Issue 1, p73
- ISSN
0256-0909
- Publication type
Article