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- Title
IMPROVING SALE TECHNIQUES BY COMMUNICATING WITH CUSTOMERS.
- Authors
ALEXANDRA, VUICI; IASMINA, IOSIM; GABRIELA, POPESCU; DENISA, BABCSANYI CRISTINA
- Abstract
The main motivation of the paper was the curiosity about the clients' opinion regarding the importance of communication in improving sales. The theme was chosen because customer satisfaction is the heart of a successful business, studies that cover and develop this issue need to be presented in order to improve communication techniques used in sales. Conducting researches implies having an accurate idea about the market you are trying to conquer or to maintain. Therefore, appealing to the most accessible media - people, to promote your products is the best way to reach your goals in communication and marketing.
- Subjects
COMMUNICATION theory of identity; COMMUNICATION; CUSTOMER satisfaction; CROSS layer optimization; MARKETING
- Publication
Agricultural Management / Lucrari Stiintifice Seria I, Management Agricol, 2018, Vol 20, Issue 3, p99
- ISSN
1453-1410
- Publication type
Article