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- Title
Strategic Alliance Poker: Demonstrating the Importance of Complementary Resources and Trust in Strategic Alliance Management.
- Authors
Reutzel, Christopher R.; Worthington and Jamie D. Collins, William J.
- Abstract
ABSTRACT Strategic Alliance Poker (SAP) provides instructors with an opportunity to integrate the resource based view with their discussion of strategic alliances in undergraduate Strategic Management courses. Specifically, SAP provides Strategic Management instructors with an experiential exercise that can be used to illustrate the value creation potential of complementary resources and the role of trust in fostering resource sharing in strategic alliances. A discussion of the theoretical background, implementation, implications, and results of SAP is provided in this paper.
- Subjects
STRATEGIC alliances (Business); POKER; COLLEGE teachers; STRATEGIC planning; DECISION making; EDUCATION
- Publication
Decision Sciences Journal of Innovative Education, 2012, Vol 10, Issue 1, p109
- ISSN
1540-4595
- Publication type
Article
- DOI
10.1111/j.1540-4609.2011.00334.x